community – Mautic https://mautic.org World's Largest Open Source Marketing Automation Project Thu, 21 Aug 2025 09:48:47 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.3 https://mautic.org/wp-content/uploads/2024/10/iTunesArtwork2x-150x150.png community – Mautic https://mautic.org 32 32 London Calling: Mautic World Conference 2025 https://mautic.org/blog/london-calling-mautic-world-conference-2025 https://mautic.org/blog/london-calling-mautic-world-conference-2025#respond Thu, 14 Aug 2025 17:59:28 +0000 https://mautic.org/blog/ The marketing landscape is cracking. Marketers are having to adapt to the new challenges of AI search and greater emphasis on privacy. Platforms tighten control on their data and raise prices to cover their bottom line. Customer data becomes hostage. But there’s another way: own your relationships, control your data, escape the vendor lock-in. Open Source marketing automation has evolved from being a nerdy nice-to-have to being a crucial part of your marketing infrastructure, enabling true digital sovereignty. The call is clear – take ownership of your own data or be at the mercy of the companies on which you depend.

This November, the global Mautic community is discussing these topics. In person in London and online all over the world. 

The experience awaits

Monday, 3rd November – The main event kicks off at Sea Containers London, where the Thames meets innovation. This isn’t your typical conference talking shop – up to 150 of marketing automation’s brightest minds are gathering to chart the course ahead. 

Tuesday, 4th November – Community Day. Roll up your sleeves and contribute directly to the platform that’s changing the face of marketing automation. Code, documentation, strategy, copy – whatever your skill, there’s a place for you in building Mautic’s future.

Thursday-Friday, 6-7th November – The conversation goes global with our online conference days. Can’t make it to London? Join Mauticians worldwide as we extend the community dialogue across time zones, languages and continents.

Why London, why now?

London has always been where innovation meets opportunity. From the Thames to the tech corridors, this city understands reinvention. And right now, marketing needs reinventing.

AI is rewriting the rules of customer discovery. Traditional touchpoints are shifting. Brand relationships that took decades to build can vanish with an algorithm update. But here’s what the smartest marketers already know: the companies that will thrive are those that control their own customer conversations.

Marketers and decision makers need to be empowered to make savvy decisions when choosing their technology stack. Technology that serves your brand, not the other way around. Technology that keeps your customer relationships in your hands, not scattered across platforms you don’t control.

Answer the call – speakers wanted

We’re building a speaker lineup that reflects our community’s diversity and expertise. Whether you’re a Mautic veteran sharing hard-won insights, an expert in email or SMS deliverability, a newcomer bringing fresh perspectives, or someone bridging marketing automation with emerging technologies – we want to hear from you.

The Call for Speakers is open now. Share your story on London’s stage (or on the virtual stage, if you can’t make it in-person) and help shape the conversation that will define marketing automation’s next chapter.

Back the movement – sponsors welcome

This conference runs on community spirit, but it needs practical support. Our sponsors get great brand visibility and become part of a movement reshaping how marketing works. From privacy-first automation to platform independence, your support directly advances the future we’re building together.

Current sponsors include KumoMTA, Sales Snap, Dropsolid, EmailExpert, enable.services and VML, but there’s room for many more organisations ready to back real change in marketing technology. Sign up today!

The numbers that matter

  • Early Bird tickets: £129 (until 31st August 2025)
  • General admission: £149
  • Online only: £29
  • Maximum physical capacity: 200 attendees
  • Expected online attendance: 300 attendees
  • Location: Sea Containers London, 20 Upper Ground, London SE1 9PD

This is your call

The marketing world is changing whether we’re ready or not. Platform algorithms shift overnight. Privacy regulations tighten. Customer expectations evolve. But communities like ours don’t just adapt to change – we drive it.

London calling to developers building the next generation of marketing tools. London calling to marketers breaking free from platform dependence. London calling to organisations choosing data sovereignty over convenient captivity.

The question isn’t whether marketing automation will evolve.

The question is whether you’ll be part of shaping that evolution.

Register now. Submit your speaker proposal. Join the movement.

London is calling. Will you answer?


Mautic World Conference 2025 takes place 3-7 November. Physical events Monday-Tuesday in London and streamed online, online-only components Thursday-Friday globally. Register at 2025.mauticon.org

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From call to action to results: the Mautic community sprint in Prague https://mautic.org/blog/from-call-to-action-to-results-the-mautic-community-sprint-in-prague Thu, 14 Aug 2025 17:46:54 +0000 https://mautic.org/blog/ ‘Clean me up, Scotty’ – those were the words that launched our call to action for the Mautic Community Sprint in Prague on 9-10 July 2025. What started as an invitation to help make Mautic even better transformed into two incredible days of collaboration, innovation, and community spirit that perfectly captured what makes our open source project so special.

The magic of community coming together

There’s something truly remarkable about watching the Mautic community unite around a shared purpose. In Prague, we witnessed the beautiful convergence of passionate individuals working side by side, whilst simultaneously welcoming remote contributors who joined our mission from around the globe. The energy was palpable – both in the room and across our digital channels.

The on-site team in Prague brought lovely enthusiasm to each and every task, diving deep into code reviews, tackling complex bugs, and engaging in the kind of spontaneous collaboration that only happens when minds share the same physical space. Meanwhile, our remote contributors proved that distance is no barrier to meaningful participation, contributing valuable insights, code reviews, and solutions that kept the momentum flowing throughout both days. But it was much more than just about the development side of things. 

It was a community effort to make the end user experience so much better. 

What we accomplished together

The results speak for themselves: Over those two intensive days, our community delivered significant improvements that will benefit every Mautic user:

Major platform upgrades

Our team successfully upgraded Mautic to Symfony 7, a substantial undertaking that strengthens the foundation of our platform and ensures we’re building on the most current, secure framework available.

User experience enhancements


We tackled numerous UI/UX improvements that users will notice immediately:

  • Fixed segment filter display issues that were causing confusion
  • Resolved email builder problems that were hampering campaign creation
  • Improved dynamic content functionality for more sophisticated marketing automation
  • Enhanced form and campaign management interfaces

Quality and performance improvements

Beyond the visible changes, we focused extensively on code quality, addressing bugs that improve platform stability and performance. Every fix, no matter how small, contributes to a more reliable Mautic experience.

Developer experience upgrades

We invested significant effort in code refactoring that will make future development smoother and more efficient, benefiting not just our core team but every developer who contributes to Mautic.

Combining the power of working side by side with remote supporters

What to me made this sprint truly special was how seamlessly we blended in-person collaboration with remote participation. Being remote, it was great to see how the Prague team could tackle complex problems through immediate discussion and pair solutioning, whilst we remote contributors provided fresh perspectives, thorough reviews, and additional expertise across different time zones.And also tackled our own tasks, issues and improvements. 

The collaboration extended beyond just code. Our marketing efforts saw immediate coordination between content creation, social media strategy, and technical documentation – all happening simultaneously across multiple locations. This distributed yet coordinated approach showcased the true strength of our global community.

The spirit that drives us forward

What struck me most during those two days wasn’t just what we accomplished, but how we accomplished it. Every participant, whether physically present in Prague or contributing remotely, brought genuine enthusiasm for making Mautic better. There were moments of frustration when tackling particularly stubborn bugs, celebrations when breakthrough solutions emerged, and constant encouragement as team members supported each other through challenges.

This spirit of collaboration and mutual support is what makes Mautic more than just a marketing automation platform – it’s a community united by shared values and common goals.

London calling – join us in London at the Mautic World Conference 2025

The Prague sprint was just the beginning. We’re already looking ahead to our next major community gathering: the Community Sprint at Mautic World Conference 2025 in London during the week of the 3rd of November (with the in person conference on the 3rd, the Community Sprint on the 4th and the remote conference on the 6th & 7th). . 

This will be our opportunity to bring together an even larger group of contributors, users, and advocates. Whether you’re a seasoned developer, a marketing professional who uses Mautic daily, or someone who’s simply passionate about open source marketing automation, we want you there.

The combination of the main conference sessions and the community sprint creates the perfect environment for learning, networking, and contributing. You’ll have the chance to work alongside the core team, tackle real challenges, and help shape the future of Mautic.

Ready to join us in London?

Learn more and secure your place at 2025.mauticon.org. Whether you’re planning to contribute code, documentation, testing, or simply want to be part of our incredible community, MautiCon 2025 is where you belong.

The Prague sprint showed us what’s possible when our community comes together. London will be our chance to go even further. We can’t wait to see what we’ll accomplish together.

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Open Startup Report #29 – July 2025 https://mautic.org/blog/open-startup-report-29-july-2025 https://mautic.org/blog/open-startup-report-29-july-2025#respond Wed, 13 Aug 2025 10:24:17 +0000 https://mautic.org/blog/ Key points
  • Finances: Significant boost from the GitHub Secure Open Source Fund, steady GitHub Sponsors and memberships; our expenditures are higher due to delayed employment invoices and costs associated with the Mautic World Conference event. A strong focus is needed on H2 income to stabilise cash flow.
  • Contributions: We continue to see strong organisational activity (Acquia, Dropsolid, Leuchtfeuer, Webmecanik and more) and many awesome individual efforts (Renato, John Linhart, Ayu Adiati, and many more), with new contributors joining to contribute across many areas.
  • Product and usage: We continue to see around 600 monthly trial signups and we’ve open sourced the Product Tour plugin for wider use. We’re going to be changing the pricing tiers next month for the Managed Mautic service as approved by the Council. We estimate around 25,000 active sites with Mautic tracking enabled and we’re continuing to see growing adoption of Mautic 5 and 6.
  • Community sprint outcomes: The Prague sprint advanced Mautic 7.0 alpha toward release and enabled a quality-first review of the application which resulted in several bug fixes and some key decisions to simplify email/form creation and rename campaigns to workflows which will be coming in future releases.

Finances

Income

This month we’ve had a large injection of funds thanks to the GitHub Secure Open Source Fund which two of our team participated in last month (read more in the blog post here) – we will receive $6,000 initially and then two more batches of $2,000 at 6 and 12 months respectively after the program.

We’ve seen a fairly steady income on our monthly sponsors and a small contribution from folks attending the community sprint in Prague.

This month we had quite a few renewals of individual memberships which was great to see!

DescriptionAmount
GitHub Sponsors$5760.10
Monthly sponsors$775
Sprint sponsors$60
Individual members$756.10
Total$7,351.20

Expenditure

This month there were two invoices for employment due to delayed approval resulting from queries on some changes in amounts due to tax changes.

We’ve incurred some expenses on behalf of the MautiCon event this month which will be recouped from the sponsorship when it starts to come in over the coming months. Our contractors, admin support and infrastructure expenditure remains steady, and there were planned travel expenses for the Community Sprint.

DescriptionAmount
Employment$17,580.3
MautiCon expenses$930.59
Contractors$700
Admin support$763.20
Travel$572.83
Infrastructure$370.85
Host fees$734.12
Payment provider fees$84.59
Total$21,736.48

Overall, we do need to focus more strongly on achieving our goals in the second half of the year when it comes to income, to ensure that our cash flow remains stable. More focus is coming on this in the coming months.

Contributions

These organisations are making Mautic and helping to grow our awesome community!

🔎 You can always take a look at the data for the last 90 days via this link: Mautic | Last 90 Days Report and you can now view this month’s report here: Mautic | Monthly Report for July 2025!

⬆ = Increase from last month
⬇ = Decrease from last month

Organizations

Most active companies

Acquia 137 (⬆ 132.20%)
Leuchtfeuer Digital Marketing 93 (⬆ 43.08%)
Dropsolid 91 (⬆ 56.90%)
Webmecanik 69 (⬇  34.91%)
Aivie 62 (⬆ 31.91%)
Friendly 45 (⬆ 9.76%)
Moorwald | Sven Döring 45 (⬆ 66.67%)
UpScale 22
Comarch 21
Twentyzen 13

Top contributing companies

Dropsolid 47 (⬆ 38.24%)
Acquia 41 (⬆ 20.59%)
Aivie 38 (⬆ 26.67%)
Webmecanik 24
Leuchtfeuer Digital Marketing 21 (⬆ 31.25%)
UpScale 15 (⬆ 650%)
Comarch 12 (⬆ 71.43%)
Moorwald | Sven Döring 7 (⬆ 600%)
ut11 2
Amrita School of computing 1

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly! 

Individuals

A big thank you also to all the individuals who are helping us build this awesome community :mautibot: :hands-raised:

Most active contributors

Renato 210
John Linhart 126
Ayu Adiati 117
Anderson José Eccel 85
Zdeno Kuzmany 64
Rahul Shinde 59
Ekke Guembel 45
Sven Döring 45
Joey Keller 43
Ima-Abasi Effiong 24

Top contributors

Anderson José Eccel 44
Rahul Shinde 38
A.Sagitov 33
John Linhart 29
Ayu Adiati 27
Zdeno Kuzmany 23
Martin Vooremäe 15
Patryk Gruszka 12
Patrick Jenkner 10
Renato 7

Welcome to our new contributors this month 💖

OlgaMarchuk
tishaa17
Pep
martin-korf
Niels Aers
Zeroday BYTE
Greg Harvey
Lukas Scharnhorst
Isreal Hogan
jamesl
Marcos ‘Marcão’ Aurelio
InboxSOS
mcgumbel
Prajwal Prasad
Allan

Top supporters

Rahul Shinde 3
Achilles Poloynis 2
Carlo 1
Sascha Foerster 1
Tom Friedhof 1
Jasmine-Gift Kelvin 1
jamesl 1
Pep 1
mcgumbel 1
Favour Chibueze 1

Usage of Mautic

We’re continuing to see a steady rate of signups for the Mautic trials, with around 600 a month initiating a trial.

This month the team at Dropsolid has open sourced the Product Tour plugin which we’re using in the trials with a view to us developing it further and enabling more Mautic users to take advantage of it.

We also passed some changes to the pricing tiers in the Mautic Council which will be applied in August.

We’re continuing to see growth in sites that use Mautic tracking, with approaching 25,000 sites currently active and detected by BuiltWith.

July 2025 Open Startup Report 1
Number of domains with Mautic tracking enabled – red shows all domains, blue shows those still active – by the quarter when tracking was first detected. Source: builtwith.com

We are starting to see a strong uptake of Mautic 6, with around 75% of Mautic instances that are updating and sending data back to Mautic running version 5 or 6.

July 2025 Open Startup Report versions in use
Version of Mautic used by date last updated. Source: Stats server

This isn’t surprising because we only support updates to Mautic 4 under the Extended Long Term Support program now. As we’ve seen in previous years, we expect the gradual reduction of Mautic 4 and 3 instances as businesses update to more recent versions.

We know that many larger organisations will wait for Mautic 7.3 LTS to be released before updating from Mautic 5.2 LTS, given the shortened bridging release of Mautic 6, so it’s likely that we’ll see a slower uptake as a result.

Community Health

July saw Mautic’s annual Community Sprint happening in Prague – an opportunity for our community to come together for a couple of days and work on specific tasks together while physically co-located.

We know that these sprints are a precious opportunity to make progress on initiatives and this year was no different.

One team were tasked with finalising the work to release Mautic 7.0 alpha, and the other team were focusing on improving product quality. They broke out into pairs and worked through a list of every action that a user might take in Mautic, logging any bugs that they encountered, areas for improvement, and things that were confusing as a user. Quite a few were fixed and merged during the sprint but we have a full backlog on our GitHub Project Board.

Some critical decisions were made during the sprint as a result of this close review, including:

  • Removing the two types of email selection when creating an email
  • Removing the two types of form selection when creating a form

You’ll see some of these changes coming over the next months – please consider helping us with reviewing and testing new features, bug fixes and enhancements: https://mau.tc/tester.

Conclusion

In my experience, months like July show how our community’s energy, transparent finances, and thoughtful product choices move us toward true digital independence. We shipped meaningful improvements through the Prague sprint, and saw steady growth in adoption and contributions. Where can you lend your strengths this month – reviewing, testing, mentoring, or sponsoring – to help us keep up this momentum? Take a look at https://mau.tc/contribute and help us move Mautic forward faster.

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Mautic graduates from the GitHub Secure Open Source Program https://mautic.org/blog/mautic-graduates-from-the-github-secure-open-source-program https://mautic.org/blog/mautic-graduates-from-the-github-secure-open-source-program#respond Mon, 11 Aug 2025 16:05:03 +0000 https://mautic.org/blog/ In June this year some of our security team members had to take a bit of a step back from their duties, but they had good reasons! Mautic was selected to join the prestigious Secure Open Source Fund second cohort, a three-week intense program led by GitHub which saw our team learning about every aspect of security from experts across GitHub and the wider technology community.

For three weeks the participants learned about everything from securing automated workflows and the tools that can be used to detect vulnerabilities through to planning for dealing with incidents and learning about the latest developments in security regarding AI/ML and MCP servers.

Attended by Project Lead Ruth Cheesley and Docker Working Group Lead Renato Castro, the training has been instrumental in helping Mautic to develop its security posture and ensure that we are operating in a way which ensures the safety and security of our ecosystem.

We’re delighted to share that we graduated from the program, which you can read about on the GitHub blog announcing the first 71 projects they worked with.

The work doesn’t stop with the end of the program, though, and that’s the beauty of this opportunity – the entire cohort of 40 open source projects and their maintainers will stay together in a private community as we all work to secure open source.

Together we will all be working through our backlog and focusing on keeping our open source projects secure.

What’s more, GitHub is also financially supporting the projects who complete the program by providing a $10,000 contribution and we’ve also been offered a substantial amount of Azure credits to support Mautic’s continued growth.

Both Renato and Ruth found the training extremely insightful:

Project Lead Ruth Cheesley said:

It was such a great opportunity to learn from the experts across GitHub and the wider technology community – not to mention from our fellow maintainers – over the course of the three weeks. We’ve already implemented many of the learnings and I’m sure it’s going to have a big impact going forward.

Renato Castro, Docker Working Group Lead said:

During the training I had the opportunity to learn more about multiple cybersecurity topics which I wasn’t completely aware of. It was awesome to discover Github’s security-driven features, and share insights with not only other open source maintainers, but also with Github experts who are very passionate about their products. The program has definitely helped us to improve Mautic’s security, making us align even more with our vision of being the most privacy (and security) focused marketing automation product on the market.

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How to achieve EAA compliance for Mautic users https://mautic.org/blog/eaa-compliance-for-mautic-users https://mautic.org/blog/eaa-compliance-for-mautic-users#respond Mon, 11 Aug 2025 09:33:31 +0000 https://mautic.org/blog/ As marketers and developers, we’re used to adapting to evolving regulations, from GDPR to privacy-first analytics. Now, it’s time to prepare for another major shift: the European Accessibility Act (EAA), taking effect in June 2025.

While accessibility has long been a best practice, the EAA will soon make it a legal requirement for many organisations, including those who send emails within or into the European Union. If you’re using Mautic to manage email communications, here’s what you need to know.

Importance of EAA and why it matters

The EAA is a directive designed to ensure digital products and services are accessible to people with disabilities. It applies to a wide range of services, including websites, mobile apps, e-commerce platforms… and yes, emails. If your organisation operates within the EU, or targets EU citizens, this law could affect you. Failure to comply may result in legal penalties, loss of trust, or being excluded from public sector partnerships. This is serious stuff.

While the EAA primarily targets larger companies and public sector organisations, small businesses shouldn’t ignore these requirements. Microenterprises, defined as having fewer than 10 employees and an annual turnover below €2M, may be temporarily exempt from certain obligations, but this could change as the regulation evolves, and EU is will known for that.

Being proactive now not only prevents costly future adjustments but also signals a genuine commitment to accessibility and user inclusion from the outset.

How does it affect Mautic users?

Here are some common areas where Mautic users may fall short:

🖼 Missing alt text for images

Images without descriptive alt attributes can create major barriers for users relying on screen readers. If your email includes buttons, banners, or visual CTAs rendered as images, those users won’t understand their purpose unless meaningful alt text is provided. Mautic users should ensure all image elements include concise, descriptive alternatives.

GrapeJS Email editor interface highlighting an image of a person holding a journal, with the alt text field set to 'Person holding an agenda'.

🎨 Poor colour contrast

Text placed over backgrounds, buttons with low contrast, or pastel colour schemes may look elegant, but can be unreadable for users with visual impairments or colour blindness. The EAA requires a minimum contrast ratio of 4.5:1 for normal text, which means design choices need to balance style with readability.

Section of an email showing a 'Claim your Gift' button, with two contrast ratio checks below it: 15.87:1 and 5.96:1, both marked as accessible.

💡 Good structure = better experience

Just like a well-organised blog post or a clear landing page, your email also needs a logical structure, not just for the eye, but for assistive technologies like screen readers.

If your email content isn’t structured clearly in the code (even if it looks fine visually), some users might not be able to read or navigate it properly. For example, screen reader users rely on headings, lists, and content order to understand what’s on the page, and where to go next.

Newsletter section titled 'Top stories' with a list of article headlines and brief descriptions.

🔗 Unclear or inconsistent navigation

If you’re using Mautic to create onboarding sequences or multi-step forms, navigation must be intuitive and predictable. Users should always understand where a link leads and what the next action is. Keyboard accessibility and screen reader compatibility are especially important here.

Newsletter subscription form with fields for name and email, and a checked box to agree with the privacy policy. The subscribe button has an accessibility checkmark.

📎 Non-descriptive links (e.g. “click here”)

Generic phrases like “click here” provide no context for screen reader users. Instead, links should describe the destination or action clearly, for example, “Download the accessibility guide” or “View your subscription settings”. This improves both accessibility and usability.

Comparison between two email buttons: one incorrectly labelled 'Click here' with a red cross, and another correctly labelled 'Claim your Gift' with a green tick.

🧭 Inconsistent design can create confusion

When users interact with your emails, they rely on familiar patterns to understand what’s clickable and what action to take next. If your buttons, links, or call-to-actions (CTAs) change appearance from one email to the next, or even within the same email, it can make the experience harder to follow.

Using different colours, shapes, or placements for similar actions forces users to relearn the interface each time, which increases cognitive load and may lead to missed opportunities.

Side-by-side comparison of email buttons: incorrect versions with low-contrast text and correct versions with accessible contrast for 'Claim your gift', 'Download guide', and 'Read full article'.

📱 Lack of responsive design

Accessibility isn’t just about screen readers or colour contrast, it’s also about making sure your email is easy to read and interact with, no matter the device.

If your email or landing page layout breaks on small screens, uses tiny text, or forces users to pinch and zoom, that’s a barrier. Many people with disabilities rely on mobile devices, and poorly optimised designs make your content harder to access.

Welcome email displayed on tablet and mobile screens, showing a message thanking the user for signing up and offering a free planner.

Practical steps you can take

You don’t need to stress, here’s what you can start doing now and from now on:

  • Audit your existing templates (email, landing page, form): check for missing alt text, poor contrast, lack of headings, and overall structure.
  • Use free tools to test colour contrast and accessibility. There are plenty available online, no need for advanced knowledge. Some useful tools include:
  • Ensure responsive design across all assets. Test on both desktop and mobile to guarantee readability and usability.
  • Check forms for accessibility: labels, focus states and error messages must be clear and usable.
  • Keep interactive elements consistent: same button styles, colours and behaviours across emails, pages and forms.
  • Educate your team – designers, developers, marketers – on accessibility principles and the basics of WCAG.

As a community, we help each other!

Accessibility isn’t just a requirement, it’s a shared responsibility, and the good news is that you’re not alone.

If you have questions about the EAA or want feedback on your accessibility efforts, start a thread in the Mautic Forum, the community is here to support you. 💖

A special shout-out to Anderson, whose continuous work on accessibility within Mautic has had a significant impact. From improving screen reader support to refining interface contrast, his contributions show that Mautic is truly committed to aligning with accessibility best practices!

Let’s keep moving in this direction, together.

📘 Official European Parliament Directive (EAA):
Directive (EU) 2019/882 on the accessibility requirements for products and services

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Open Startup Report #27 – May 2025 https://mautic.org/blog/open-startup-report-27-may-2025 Thu, 17 Jul 2025 09:56:30 +0000 https://mautic.org/blog/ Key points
  1. Financial growth: Introduction of new corporate members and stable income from monthly sponsors contributed significantly to this month’s revenue, alongside commissions from the Mautic Trials.
  2. Operational investments: Investments in essential services like HeyOrca for social media management and Screaming Frog for SEO enable us to take a strategic approach to enhance marketing and operational capabilities.
  3. Community and product development: Release of multiple Mautic versions, including security updates, highlights the ongoing efforts to enhance product robustness and user security.
  4. Membership and engagement: The community saw an increase in active participation, with new members joining and existing members continuing to contribute significantly.
  5. Infrastructure and support: Continued focus on improving infrastructure and community support systems, such as the onboarding of new team members and support for professional development in marketing.

Finances

Income

May has seen us signing up two new corporate members – a big welcome to Dog Byte Marketing and Data Innovation!

We continue to have a relatively stable income from monthly sponsors, and this month we saw a $480 revenue commission coming from users of the Mautic Trials who pay to use the managed hosting service.

The refund of host fee relates to an accidental duplication of transactions mentioned in last month’s report which was refunded.

DescriptionAmount
Corporate memberships$2,295
Monthly sponsors$1,190.48
Revenue from trials$480
Refund of host fee$6.62
Total$4,172.10

Expenditure

In May we had a higher than usual cost on our infrastructure line item because we’ve renewed our HeyOrca subscription which we use for managing our social media, in alignment with this proposal which was accepted by the Council, at a cost of $983.40 which includes a non-profit discount.

We’ve also had several domain renewals happening this month at a cost of $78.64, and we’ve purchased a license to use Screaming Frog at a cost of $207.20 to monitor and address issues with Mautic’s SEO which Barsha (our new Marketing and Sales Assistant) will be leading on.

The Council agreed to enlisting some part time assistance to help me with administrative tasks, and Ioana Milea started working 1-2 hours a day last month through Upwork with great success, which is reflected in this month’s expenditure. Going forward this will be paid on a monthly basis, through Upwork.

With Barsha starting working for Mautic we’ve supported her to become an associate member of the Chartered Institute of Marketing which enables her to access a wide range of marketing support and mentoring, which is listed under team development.

There’s been some points of clarification raised in May’s employment expense which is why it’s not represented here in the May expenditure, it’ll land next month once the queries are addressed.

DescriptionAmount
Infrastructure$1621.71
Admin support (Apr/May)$738.22
Host fees$376.55
Team development$229.08
Payment provider fees$81.21
Refund$66.18
Travel$33.68
Swag postage$21.45
Total$3,168.08

Contributions

A big thank you to all the organisations who have contributed to Mautic in May!

These organisations are making Mautic and helping to grow our awesome community.!

🔎 You can always take a look at the data for the last 90 days via this link: Mautic | 90 Days Report and you can now view this month’s report here: Mautic | Monthly Report for May 2025

⬆ = Increase from last month
⬇ = Decrease from last month

Organizations

Most active companies

Dropsolid 188 (⬆ 79.05%)
Acquia 118 (⬇ 28.05%)
Webmecanik 63 (⬆  5%)
Leuchtfeuer Digital Marketing 54 (⬇ 40%)
UpScale 53 (⬇ 51.82%)
Æsir 40
Aivie 34
Friendly 34
Meditationstudies 30 (⬆ 46.43%)
Druid 18

Top contributing companies

Acquia 44 (⬇ 38.89%)
Webmecanik 31 (⬆ 181.82%)
Dropsolid 27 (⬇ 6.90%)
UpScale 19 (⬇26.92%)
Comarch 14 (⬆ 40%)
Leuchtfeuer Digital Marketing 13 (⬆ 8.33%)
Aivie 11
Dog Byte Marketing 9
Æsir 9
Meditationstudies 4

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly! 

Individuals

A big thank you also to all the individuals who are helping us build this awesome community! 🫶🏻 🙌🏻

Most active contributors

Renato 249
Nick Vanpraet 149
John Linhart 100
Martin Vooremäe 53
Zdeno Kuzmany 51
Matt O’Keefe 40
Anderson José Eccel 35
Ekke Guembel 33
Joey Keller 33
Dominic Mayers 30

Top contributors

Zdeno Kuzmany 30
John Linhart 28
Martin Vooremäe 19
Renato 18
Levente 17
Patryk Gruszka 13
Nick Vanpraet 12
Aarohi Prasad 11
Rahul Shinde 10
Matt O’Keefe 9

Welcome to our new contributors this month 💖

Cindym.
naoya-kawakatsu
Miede okiy
Barsha Devi
Grace Chibueze
Maxi Tromer
Marko Korhonen
Ilkka Oksanen
Dom Jag May

Top supporters

Carlo 2
pstevens 1
Dom Jag 1
Adrian Schimpf 1
stemautic88 1
John Linhart 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 9 new contributors 🚀(⬇ 30.77%) and 40 new members joining the community! 💖 (⬇ 13.04%).

Usage of Mautic

8571b443c7dab994ae8c636a6e6cd419 MD5
All trial signups. Source: Mautic instance

We’re continuing to see adoption growing in the Mautic Trials although it’s levelled off slightly this month. As you’ll see from the income section, we’ve received some commissions this month from people who use the trial and then decide to pay for the managed hosting provided by Dropsolid. We hope this to grow over time into a regularly recurring revenue stream.

edd199ccbb514e9f82e47b3dba8fa298 MD5
Number of websites currently using Mautic tracking by the date the tracking was first detected. Source: builtwith.com


We’re continuing to see a growth in the number of sites which are adding Mautic tracking to their websites with nearly 27,000 sites currently being reported according to builtwith.com. While not every user of Mautic will deploy the web tracking, and the tracking script from one instance can be deployed to many domains, we use this as one metric among many to roughly approximate the number of active instances.

Community Health

During the month of May we’ve released Mautic 6.0.1 – Alnilam Edition with 8 new fixes and three new contributors; Mautic 5.2.6 – Atlas Edition which was a security release including seven fixes for security issues alongside five bug fixes, with one new contributor; and Mautic 6.0.2 – Alnitak Edition which was a security release including five security fixes plus the rolled-up fixes from 5.2.6, and one bug fix.

A big thank you to our security team who put an immense amount of hours into keeping Mautic secure! As a reminder, we issue security releases for Mautic in the second month of the quarter, so the next security release will be in August.

This month we topped out at over 9,000 members actively participating in our community which is wonderful to see, and we’re continuing to grow.

a25d0b69dab590646b2c2c8a9bda40ad MD5
Number of people who have been active within the Mautic official channels (cumulative). Source: Savannah CRM

We’re also continuing to see strong, sustained contributions across our channels which is the life-blood of Mautic’s growth as an open source product.

47e88e7385430fc8078e022ce95bdee6 MD5
Number of contributions to Mautic resources over time. Source: Savannah CRM

Conclusion

May 2025 has been another progressive month for Mautic, with robust financial performance and dynamic community engagement. With the addition of new corporate members and stable monthly sponsorships, the financial outlook appears promising.

The community’s health is reflected in the release of several updates to the Mautic platform, addressing both security and functionality, which continues to attract new members and contributors, further solidifying Mautic’s position in the market.

We’re continuing to grow and I’m excited for a strong rest of the year ahead!

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Open Startup Report #26 – April 2025 https://mautic.org/blog/open-startup-report-26-april-2025 Sat, 24 May 2025 10:49:00 +0000 https://mautic.org/blog/ Key points

1. Financial growth: Substantial income from Mautic Trials and membership renewals contributed to a healthier financial status, despite being slightly adrift from the budget goals.

2. Community engagement: Renewed support from the Drupal Association and the integration of new corporate memberships showcase the community’s expanding influence and commitment.

3. Product development: Continued enhancements with the release of Mautic 5.2.5 and updates to the community portal, improving user experience and system functionality.

4. New working groups: Onboarding of new maintainers for Docker and WordPress plugins, addressing long-standing maintenance gaps and planning for future upgrades.

5. Global contributions and participation: Notable contributions from organizations and individuals, with an increase in active contributors and community members, driving forward Mautic’s mission and outreach.

Finances

Overall the finances have been much healthier this month, with membership renewals and a large income from the Mautic Trials helping to boost our income. While we’re managing to keep our expenditure lower than budgeted, we’re still around $24k adrift from where we need to be financially.

Income

This month saw us receiving a substantial commission from a large conversion on the Mautic Trials, which results in a 40% revenue share coming back to Mautic. Thank you again to our provider, Dropsolid, for supporting the Mautic Trials infrastructure.

We had a renewal this year from our friends at the Drupal Association – thank you for your ongoing support! – and also a new Community Tier membership was sold – the first corporate membership processed through our new Stripe website integration! – so it won’t land into our account until next month.

We also noticed a duplicate payout from Open Source Collective from our Stripe account due to some internal glitches at their end with operating this new system, which is represented below as income but has been refunded already.

DescriptionAmount
Trials revenue$6,619.50
Corporate members$5,000*
Monthly sponsors$1,105
Individual members$232.26**
One-time sponsors$80
Total$13,036.76

* We sold a Community Tier membership this month too (🎉), but it won’t be transferred into our account until May as it was processed via Stripe, so it’s not represented here and will be reported next month.

** This includes an accidentally duplicated payout from Open Collective’s Stripe account of $66.18 which has been refunded in May.

Expenditure

This month saw us renewing our virtual office, which enables us to have a physical location from which to send and receive postal mail. Other expenditure is in line with expectations.

DescriptionAmount
Employment$8,492.30
Host fees$1,302.69
Payment processor fees$528.24
Administration$306.68
Infrastructure$367.27
Total$10,997.18

Contributions

A big thank you to all the organisations who have contributed to Mautic in April!

These organisations are making Mautic and helping to grow our awesome community.!

🔎 You can always take a look at the data for the last 90 days via this link: Mautic | 90 Day Report and you can now view this month’s report here: Mautic | Monthly Report for April 2025!

⬆ = Increase from last month
⬇ = Decrease from last month

Organizations

Most active companies

Acquia 164 (⬇ 34.14%)

UpScale 110 (⬆ 32.53%)

Dropsolid 105 (⬆ 20.69%)

Leuchtfeuer Digital Marketing 90 (⬆ 12.50%)

Ionutojica 66

Webmecanik 60 (⬇ 25.93%)

Meditationstudies 56

Surge Media 32 (⬆ 113.33%)

Comarch 29

Crafting.email 29 (⬇ 30.95%)

Top contributing companies

Acquia 72 (⬇ 25%)

Dropsolid 29 (⬇ 35.56%)

UpScale 26 (⬇ 3.70%)

Leuchtfeuer Digital Marketing 12 (⬆ 20%)

Aivie 11 (⬆ 37.50%)

Webmecanik 11 (⬇ 62.07%)

Comarch 10 (⬆ 100%)

Other Media 5

Meditationstudies 4

Æsir 3

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly!

Individuals

A big thank you also to all the individuals who are helping us build this awesome community🫶🏻 🙌🏻

Most active contributors

Renato Castro 257

John Linhart 131

Martin Vooremäe 110

Ionuţ Ojică 66

Anderson José Eccel 57

Dominic Mayers 56

Lenon Leite 46

Michael Wolman 32

Ricardo Freire 29

Rahul Shinde 28

Top contributors

John Linhart 45

Martin Vooremäe 26

Anderson José Eccel 23

Nilesh Lohar 20

Ruth Cheesley 12

Rahul Shinde 11

Zdeno Kuzmany 9

Ayu Adiati 7

Artem Lopata 7

Renato 6

Patryk Gruszka 6

Welcome to our new contributors this month 💖

Pedro Gomes

ElPollero

PedroLoureiro1

Krishu0765

The ERIN

Gagandeep Singh

Renato

Iuri Jorbenadze

NARITA

henmohr

Matt O’Keefe

Top supporters

Oluwatobi Owolabi 1

Alexander Nitsche 1

Miami City Man 1

Ricardo Freire 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 11 new contributors 🚀 (⬇ 13.33%) and 46 new members joining the community !💖 (⬇ 46.51%)

Usage of Mautic

We’re continuing to see strong growth in Mautic instances being updated since the beginning of the year, driven in part by the release of 5.2 as the Long Term Stable release.

A chart showing the number of Mautic instances by date last updated. There's an increase around 2020 Q1 then a drop, but the drop is reversed from 2023 Q4 onwards where it's rising to a peak in Q1 2025.
Source: Mautic updates server

Trial signups are also continuing to perform well, with a higher number of signups and larger sized use cases being recorded since the new website was launched. This benefits Mautic because we receive a 40% commission on the trials that convert into using our managed hosting service, helping Mautic to continue to grow and thrive.

trials april 2025
Source: Mautic trials signups

Packagist installations with Composer are now seeing an uptick in installations of Mautic 6.0 along with continued installations of Mautic 5.2. There are still small numbers of Mautic 4 installations happening, probably with legacy systems which aren’t yet updated.

The trend is very definitely on the increase, which is great to see with our drive to implement a Composer-by-default install approach.

composer core lib april 25

Community health

This month we’ve released Mautic 5.2.5 with 12 bug fixes, thanks to everyone who contributed to this release!

We’ve also had an update to our Community Portal which sees a much more accessible theme, and a nicer layout, as well as many bugs being fixed, the ability to set your own user timezone in your profile, and an improved anti-spam system. If you spot any problems please report them via our GitHub repository.

Our call for Docker and WordPress maintainers has been answered and I’m delighted to share that we’re in the process of onboarding new working groups for both. This is really important because both Docker and the WordPress plugin had been largely unmaintained for quite some time, so I’m really excited that they’re now going to be updated much more frequently with new features and improvements planned for both.

Check out the Docker roadmap here, and the WordPress plugin roadmap here. If you’d like to join either, please let us know via the Slack channel #docker or #wordpress-plugin.

Conclusion

April has been a promising month for Mautic, with significant financial improvements and deepening community involvement. Although there’s still a gap to be closed with the finances we’ve had a considerable boost from the Trials revenue and membership renewals which is great to see.

There have been some key improvements in areas like the Community Portal and with two new working groups spinning up for Docker and the WordPress Plugin, we’re seeing a much more proactive approach from contributors stepping up to get involved.

We still have a way to go but we’re making good progress and I’m excited to see how next month pans out!

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Announcing the launch of Mautic’s new website  https://mautic.org/blog/announcing-the-launch-of-mautics-new-website Wed, 05 Feb 2025 13:30:00 +0000 https://mautic.org/blog/ New year, new website! It’s an exciting time here at Mautic, as we just launched our new website. 

The Mautic.org website is owned and maintained by the Mautic Community, with collaboration happening in the #wg-website-rebuild and #mautic-community-website channels on Slack

Key features of the new website

The new website offers a user-friendly interface with exciting features and updates you can explore. 

Here’s a quick guide to get you started on some key sections and features. 

  • Product: Wondering about what Mautic is? Start with the Overview to discover how it’s revolutionizing marketing automation. Explore Features that make Mautic stand out, from email marketing to campaign automation. Check out the Roadmap for a transparent look at Mautic’s exciting future developments. At the Security, you’ll learn how Mautic keeps your data safe with top-notch practices. Ready to get started? Head to Start Using Mautic for a quick and easy setup. For businesses needing tailored solutions, Extended Support provides personalized assistance to meet your needs.
  • Community: In the Community section, connect with Mautic’s excellent worldwide network of marketers, agencies, business owners, users, and developers who are ready to help you start with Mautic. Come for the software, stay for the community as we collaborate on projects, organize local events, and engage in real-time discussions on Slack.
  • Supporters: In the Supporters section, discover how to become a member or partner of Mautic. Looking to contribute further? Explore the Sponsor section for other ways to financially support the Mautic project and help drive its growth and innovation.

Thanks to our awesome contributors 💖

This project has been a team effort, and we’re so proud of what we’ve accomplished together. 

Here are the fantastic contributors who made this website a reality.

  • Mike Van Hemelrijck (funded by Dropsolid) led the charge by building most of the site in WordPress and transforming the wireframes into a stunning design.
  • Achilles Poloynis worked on the custom development and SEO improvements.
  • AJ Eccel and Ricardo Freire contributed through user research and wireframes in the early stages, providing invaluable design inspiration.
  • Sven Döring has been focusing on analytics and data and fixing a few bugs along the way!
  • Emily Wood, Ayu, and Ima-Abasi Effiong have done a fantastic job reviewing the content.
  • Angelo Miloch laid the foundation with an initial SEO audit, helping us identify the key pages we needed to optimize and plan all the redirects when the new site launched.
  • Lastly, Ruth Cheesley handled much of the content creation for the new website. 

Thank you to everyone involved for their hard work and collaboration. We couldn’t have done it without you!  

Get started with Mautic

Explore Mautic today for businesses looking to integrate Mautic’s powerful marketing automation features!

To learn more about our mission to revolutionize open source marketing and to see how Mautic can transform your marketing efforts, get started with a 14-day free trial, sign up for our Managed Mautic service, or download Mautic to install it yourself!

Found a bug with the new site?

Please check our open issues and if it’s not yet reported, please raise one!

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What’s new in Mautic? Learnings from Mautic Conference Europe https://mautic.org/blog/whats-new-in-mautic-learnings-from-mautic-conference-europe Mon, 18 Nov 2024 13:37:02 +0000 https://www.mautic.org/blog/

Conference Day: Knowledge Sharing and Networking

The first day was packed with insightful presentations that left attendees inspired and equipped with new knowledge. Kicking off with some tasty pastries and coffee sponsored by Sales Snap and a keynote from Jenna Tiffany, we learned some of the common pitfalls and mistakes that people make with their marketing strategy and some great tips on how to approach your marketing efforts more strategically.  Edit media

Image

Photo of lanyards laid out on a bench with swag bags piled alongside.

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After a lovely lunch we had the traditional ‘State of Mautic’ keynote from Project Lead, Ruth Cheesley – The Mautic Update – which explored a number of themes including celebrating the top contributors over the past year, announcing some exciting new projects that are coming in the near future, and also raising awareness of the project’s financial health and the importance of supporting Mautic financially to ensure future growth.

Mautic Conference Europe 24 lunch

The rest of the day unfolded with talks on a range of topics from exploring whether we actually need segments in Mautic to diving into best practices and tips for sending emails in Mautic 5. We also had insightful talks from no-code contributors on their journey to getting involved with Mautic, and a great session on how to build a business around Mautic which makes money while also supporting the open source project.

mautic awards 2024
OLYMPUS DIGITAL CAMERA

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The day wrapped up with an ‘Ask me anything’ session with five members of the Mautic council.

The enthusiasm was palpable as community members absorbed valuable insights from speakers who shared their expertise in various aspects of Mautic and Marketing Automation.

attendees mauticon europe 24

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Inaugural Mautic Awards: Recognizing Excellence

A special highlight at the end of the first day of the conference was the first-ever Mautic Awards, celebrating outstanding contributions to the community. Expertly MC’d by Robert Douglass and “Jam” Jeffrey A. McGuire, it was a wonderful celebration of our amazing community.

The awards ceremony recognized excellence across multiple categories:

  • Impact Award (Sponsored by Dropsolid)
    • Winner: Leuchtfeuer Digital Marketing: Lehner Versand AG
    • Runner-up: Axelerant’s Multi-Tenant Mautic Solution for Ecommerce SaaS
  • Community Choice Award
    • Winner: Leuchtfeuer Digital Marketing: Lehner Versand AG
    • Runner-up: Axelerant’s Multi-Tenant Mautic Solution for Ecommerce SaaS
  • Mautician of the Year Award (Sponsored by Acquia)
    • Winner: Ekke Gümbel
    • Runner-up: Anderson José Eccel
  • Partner of the Year Award
    • Winner: Dropsolid
    • Runner-up: Leuchtfeuer

The awards ceremony was made special by presentations from distinguished community members, including Dmytro Kudrenko (CEO of Stripo), Robert Douglass, John Linhart, and Favour Chibueze.

awards winners lineup
OLYMPUS DIGITAL CAMERA

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We would like to say a huge thank you to all of our panel judges who helped to decide the winners, including Jenna Tiffany, Dmytro Kudrenko, Radek Kaczyński, Robert Douglass, Favour Chibueze, Oluwatobi Owolabi, Simran Sethi, and Andy Towne.

The evening social proved to be a particular highlight, offering attendees a chance to connect on a more personal level. The informal setting created the perfect atmosphere for networking, strengthening existing relationships, and forming new connections within the Mautic community while sampling some delicious local Portuguese food. 

Contributing to Mautic: Building the Future Together

community sprint mauticon europe 24

Day two saw the community rolling up their sleeves during the Community Sprint, an opportunity to contribute to the four teams that keep the Mautic open source project running. Teams collaborated on several crucial projects:

Mautic 6 Development: Working on the next major version of the platform

Documentation Migration: Improving and updating the documentation system

Marketing strategy: Working on defining and building a strategic approach to marketing Mautic as a product, alongside sharing news from the open source community

Onboarding Bot: Developing tools to help new users get started with Mautic

After a lovely lunch sponsored by Bouncer in the Portuguese sunshine after a rather rainy start to the week, everyone got back to work for a focused afternoon of contribution.

Following a successful day, many of the attendees reconvened for a special barbeque by chef extraordinaire Lenon Leite, with more opportunities for getting to know each other and making those important connections.

mauticon europe 24 bbq

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Looking Forward

Mautic Conference Europe 2024 demonstrated the strength and vibrancy of our open source community. The combination of knowledge sharing, collaborative development, and recognition of excellence has set a strong foundation for Mautic’s continued growth and success. It was fantastic to come together for the event to learn and share, with everyone feeling inspired and excited for the future.

mauticon europe members banner

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The event showcased not just the technical capabilities of Mautic as a platform, but also the passionate community that drives its development forward. As we reflect on these two inspiring days in Lisbon, we’re already looking forward to future opportunities to come together and continue building the future of open source marketing automation.

During the keynote, Project Lead Ruth Cheesley shared the dates for Mautic Conference Global, our next world conference which is held fully online and will be on 9-10 July 2025 – mark the dates in your calendar folks! ​

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