Open Startup – Mautic https://mautic.org World's Largest Open Source Marketing Automation Project Fri, 12 Sep 2025 11:25:28 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.3 https://mautic.org/wp-content/uploads/2024/10/iTunesArtwork2x-150x150.png Open Startup – Mautic https://mautic.org 32 32 Open Startup Report #30 – August 2025 https://mautic.org/blog/open-startup-report-30-august-2025 https://mautic.org/blog/open-startup-report-30-august-2025#respond Fri, 12 Sep 2025 10:45:35 +0000 https://mautic.org/blog/

Key points

  • Finances: One-off corporate membership refund processed (recorded as both income and expense with fee reversals); ~$22,647 income led by ~$9,466 in conference sponsorships and early ticket sales; ~$15,860 expenditure without the August employment invoice (paid in early September); continued focus on H2 revenue due to forecasted liquidity challenges.
  • Contributions: Expected summer slowdown across organisations, with Dropsolid up in top contributions; individuals like Anderson José Eccel, John Linhart, and Zdeno Kuzmany led activity; 10 new contributors (⬇ 38.89%) and 68 new community members (⬆ 2.94%).
  • Usage and releases: Nearly 15,000 instance updates reported in Q3; growing installs via Docker and DDEV; rising tests of Mautic 7.0-alpha/beta and gradual movement from Mautic 5 to 6; persistent cohorts on Mautic 3/4 remain vulnerable—strong recommendation to update to Mautic 5 or subscribe to ELTS to address 11 security vulnerabilities (including high/critical).
  • Community health and outreach: New product-focused social channels launched alongside existing community channels—call to follow and engage; ongoing asks for case studies and testimonials to showcase real outcomes and strengthen the ecosystem’s narrative.
  • Events and sponsorship: Mautic World Conference portal live; London in-person (3 Nov) and online (6–7 Nov) tickets selling with limited capacity; sponsorship packages available—critical levers to reach revenue targets and invest in sustainable growth

Finances

An important note for this month: We had a renewal happen this month for a corporate member which was automatically processed through an old Open Collective subscription, but the company had upgraded later in the year via Stripe and wasn’t due to renew yet. Therefore, this is reflected in the accounts both as an income and an expense, as we both received the income and also refunded the payment, and received a refund of host fees and payment provider fees. Affected line items are denoted with an asterisk.

With this being said, we continue to work hard to generate revenue for Mautic so that we can meet our goals for the year and continue to grow sustainably. At this time we are forecasting some challenges in cash flow liquidity towards the end of the year as a result of less than expected income from several revenue streams.

Income

This month saw the Mautic World Conference sponsorship really kicking off with nearly $9,500 of revenue generated against a target of $20,000. We’ve also started to sell tickets to the event, with just over $200 in revenue against an overall target of $10,000 for the in-person event and $3,000 for the online event. It’s early days as we’ve not yet announced the speakers and agenda, but we’re pleased to see people booking their place early at our flagship conference.

Description Amount
Corporate members $10,000 *
Event sponsors $9,465.74
Refunds $1,499.51 *
Monthly sponsors $780
Individual members $700
Event tickets $201.78
Total $22,647.03

Expenditure

As noted above some of the expenditure line items are a bit confusing this month due to the refund of a large membership. Of note, the payment of our invoice for employment was not completed until early September so it’s not represented this month.

The event expenditure related to the cost of hiring space for our community sprint in Prague, which was covered by Leuchtfeuer Digital Marketing and contributions from attendees. The other expenses are as expected.

Description Amount
Refund $10,000 *
Host fees $2,144.75 *
Events $1,683.33
Payment provider fees $708.34 *
Contractors $700
Infrastructure $396.27
Admin support $216.24
Travel $11.20
Total $15,860.13

Contributions

A big thank you to all the organisations who have contributed to Mautic in August!

These organisations are making Mautic and helping to grow our awesome community.!

🔎 You can always take a look at the data for the last 90 days via this link: Mautic 90 Days Report and you can now view this month’s report here: Mautic | August 2025 !

As is expected over the peak summer months, we’ve seen a drop in activity in most areas, which we expect will rebound once the summer months are over.

⬆ = Increase from last month
⬇ = Decrease from last month

Organizations

Most active companies

Acquia 86 (⬇  37.23%)
Dropsolid 84 (⬇  7.69%)
Webmecanik 59 (⬇ 14.49%)
Leuchtfeuer Digital Marketing 50 (⬇  46.24%)
Moorwald | Sven Döring 31 (⬇  31.11%)
Casfer 22
Enable 22
Friendly 20 (⬇  55.56%)
UpScale 14 (⬇ 36.36%)
Comarch 13 (⬇  38.10%)

Top contributing companies

Dropsolid 58 (⬆  23.40%)
Acquia 30 (⬇ 26.83%)
Webmecanik 21 (⬇ 12.50%)
Leuchtfeuer Digital Marketing 12 (⬇ 42.86%)
Aivie 11 (⬇ 71.05%)
UpScale 10 (⬇33.33%)
Comarch 5 (⬇ 58.33%)
RNAO 4
Dog Byte Marketing 3
Casfer 2

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly! 

Individuals

A big thank you also to all the individuals who are helping us build this awesome community :mautibot: :hands-raised:

Most active contributors

Anderson José Eccel 78
John Linhart 72
Zdeno Kuzmany 40
Sven Döring 31
Ekke Guembel 27
Margareth Egbuchulam 22
Renato 22
Joey Keller 19
Joanna Melo-Atherton 16
andrew_c3 14

Top contributors

Anderson José Eccel 57
John Linhart 20
Zdeno Kuzmany 20
Rahul Shinde 11
Martin Vooremäe 10
Kingsley Udoh 7
Nilesh Lohar 6
Patryk Gruszka 5
Leon-Elias Oltmanns 4
lolcode 4

Welcome to our new contributors this month 💖

Darsh Bhavnani
Kiart Tantasi
Yash Punwani
lolcode
ArtytheSecond2nd
Parupati Abhinav
Stone-creator
Luis Pato
Robert Ragas

This month we had 10 new contributors 🚀(⬇ 38.89%) and 68 new members joining the community ! 💖 (⬆ 2.94%).

Usage of Mautic

We’re continuing to see a strong growth in Mautic instances updating each month, with just under 15,000 reported updates happening during Q3 2025.

This data does not include instances where an internal updates server is used (for example in a SaaS environment, where the update server stats sending is turned off, or where external connections are blocked from the server.

all instances updating aug 25
All instances updating by quarter last updated. Source: Updates server

We’re continuing to see most instances using Mautic as the install source, with some growth in Docker and DDEV (the latter of which is primarily used for testing).

install source by quarter aug 2025
Install source by quarter last updated. Source: Updates server

There’s a discrepancy in the data in Q2 2024 where a mistake in the naming led to instances reporting back the source as ‘mautic’ instead of ‘Mautic’ which is why you’ll notice it’s missing the green bar in that quarter.

update versions aug 2025
Mautic version by quarter last updated. Source: Updates server

With the release of Mautic 7.0-alpha and beta we’re now starting to see more testing happening with this version, and gradually more users are updating from Mautic 5 to Mautic 6. There’s a fairly consistent proportion of instances that are still on Mautic 3 and Mautic 4, nowhere near as many who have subscribed to the Extended Long Term Support program which is a worry, as those instances are vulnerable to 11 security vulnerabilities, of which two are rated at the level of high or critical.

If you’re one of those instances, please be sure to update to Mautic 5 or take out an ELTS subscription as soon as possible to safeguard your customer data.

Community Health

This month you’ll have noticed our new social media channels launching, which gives us a platform to share more about Mautic as a product, aside from the activities that happen within the open source community.

Please help us to grow those channels by following them and engaging with the content:

We are always open to contributions, in particular:

  • Case studies: Contribute via cloning this template – as well as end-users, we can also take case studies of agencies who have had success with Mautic, as that’s just as important for people to know about people building a business around Mautic.
  • Testimonials from Mautic users/agencies: Contribute by submitting this form – feel free to pass to your clients.

We’ve also launched the Mautic World Conference web portal and tickets are already flying out the door – make sure to book your place soon as places at the in-person event in London on 3rd November and on the online conference on 6-7 November are strictly limited – once they’re gone, they’re gone!

We’ve got a few great sponsorship packages available too – come and feature alongside our amazing sponsors and establish yourself within the Mautic ecosystem! You can download our sponsors brochure here.

Conclusion

August reminded me that transparency and steadiness are our greatest allies. We navigated an unusual membership refund cleanly, accelerated revenue through Mautic World Conference sponsorships and early ticket sales, and kept core operations lean while we forecast tighter liquidity toward year-end.

Community activity dipped with summer holidays, yet contributors still shipped new releases, new members joined, and more instances updated – especially important has been the testing of Mautic 7.0 testing gaining pace.

I’m really looking forward to seeing the schedule shape up for the Mautic World Conference and hope to see many of you there!

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Open Startup Report #29 – July 2025 https://mautic.org/blog/open-startup-report-29-july-2025 https://mautic.org/blog/open-startup-report-29-july-2025#respond Wed, 13 Aug 2025 10:24:17 +0000 https://mautic.org/blog/ Key points
  • Finances: Significant boost from the GitHub Secure Open Source Fund, steady GitHub Sponsors and memberships; our expenditures are higher due to delayed employment invoices and costs associated with the Mautic World Conference event. A strong focus is needed on H2 income to stabilise cash flow.
  • Contributions: We continue to see strong organisational activity (Acquia, Dropsolid, Leuchtfeuer, Webmecanik and more) and many awesome individual efforts (Renato, John Linhart, Ayu Adiati, and many more), with new contributors joining to contribute across many areas.
  • Product and usage: We continue to see around 600 monthly trial signups and we’ve open sourced the Product Tour plugin for wider use. We’re going to be changing the pricing tiers next month for the Managed Mautic service as approved by the Council. We estimate around 25,000 active sites with Mautic tracking enabled and we’re continuing to see growing adoption of Mautic 5 and 6.
  • Community sprint outcomes: The Prague sprint advanced Mautic 7.0 alpha toward release and enabled a quality-first review of the application which resulted in several bug fixes and some key decisions to simplify email/form creation and rename campaigns to workflows which will be coming in future releases.

Finances

Income

This month we’ve had a large injection of funds thanks to the GitHub Secure Open Source Fund which two of our team participated in last month (read more in the blog post here) – we will receive $6,000 initially and then two more batches of $2,000 at 6 and 12 months respectively after the program.

We’ve seen a fairly steady income on our monthly sponsors and a small contribution from folks attending the community sprint in Prague.

This month we had quite a few renewals of individual memberships which was great to see!

DescriptionAmount
GitHub Sponsors$5760.10
Monthly sponsors$775
Sprint sponsors$60
Individual members$756.10
Total$7,351.20

Expenditure

This month there were two invoices for employment due to delayed approval resulting from queries on some changes in amounts due to tax changes.

We’ve incurred some expenses on behalf of the MautiCon event this month which will be recouped from the sponsorship when it starts to come in over the coming months. Our contractors, admin support and infrastructure expenditure remains steady, and there were planned travel expenses for the Community Sprint.

DescriptionAmount
Employment$17,580.3
MautiCon expenses$930.59
Contractors$700
Admin support$763.20
Travel$572.83
Infrastructure$370.85
Host fees$734.12
Payment provider fees$84.59
Total$21,736.48

Overall, we do need to focus more strongly on achieving our goals in the second half of the year when it comes to income, to ensure that our cash flow remains stable. More focus is coming on this in the coming months.

Contributions

These organisations are making Mautic and helping to grow our awesome community!

🔎 You can always take a look at the data for the last 90 days via this link: Mautic | Last 90 Days Report and you can now view this month’s report here: Mautic | Monthly Report for July 2025!

⬆ = Increase from last month
⬇ = Decrease from last month

Organizations

Most active companies

Acquia 137 (⬆ 132.20%)
Leuchtfeuer Digital Marketing 93 (⬆ 43.08%)
Dropsolid 91 (⬆ 56.90%)
Webmecanik 69 (⬇  34.91%)
Aivie 62 (⬆ 31.91%)
Friendly 45 (⬆ 9.76%)
Moorwald | Sven Döring 45 (⬆ 66.67%)
UpScale 22
Comarch 21
Twentyzen 13

Top contributing companies

Dropsolid 47 (⬆ 38.24%)
Acquia 41 (⬆ 20.59%)
Aivie 38 (⬆ 26.67%)
Webmecanik 24
Leuchtfeuer Digital Marketing 21 (⬆ 31.25%)
UpScale 15 (⬆ 650%)
Comarch 12 (⬆ 71.43%)
Moorwald | Sven Döring 7 (⬆ 600%)
ut11 2
Amrita School of computing 1

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly! 

Individuals

A big thank you also to all the individuals who are helping us build this awesome community :mautibot: :hands-raised:

Most active contributors

Renato 210
John Linhart 126
Ayu Adiati 117
Anderson José Eccel 85
Zdeno Kuzmany 64
Rahul Shinde 59
Ekke Guembel 45
Sven Döring 45
Joey Keller 43
Ima-Abasi Effiong 24

Top contributors

Anderson José Eccel 44
Rahul Shinde 38
A.Sagitov 33
John Linhart 29
Ayu Adiati 27
Zdeno Kuzmany 23
Martin Vooremäe 15
Patryk Gruszka 12
Patrick Jenkner 10
Renato 7

Welcome to our new contributors this month 💖

OlgaMarchuk
tishaa17
Pep
martin-korf
Niels Aers
Zeroday BYTE
Greg Harvey
Lukas Scharnhorst
Isreal Hogan
jamesl
Marcos ‘Marcão’ Aurelio
InboxSOS
mcgumbel
Prajwal Prasad
Allan

Top supporters

Rahul Shinde 3
Achilles Poloynis 2
Carlo 1
Sascha Foerster 1
Tom Friedhof 1
Jasmine-Gift Kelvin 1
jamesl 1
Pep 1
mcgumbel 1
Favour Chibueze 1

Usage of Mautic

We’re continuing to see a steady rate of signups for the Mautic trials, with around 600 a month initiating a trial.

This month the team at Dropsolid has open sourced the Product Tour plugin which we’re using in the trials with a view to us developing it further and enabling more Mautic users to take advantage of it.

We also passed some changes to the pricing tiers in the Mautic Council which will be applied in August.

We’re continuing to see growth in sites that use Mautic tracking, with approaching 25,000 sites currently active and detected by BuiltWith.

July 2025 Open Startup Report 1
Number of domains with Mautic tracking enabled – red shows all domains, blue shows those still active – by the quarter when tracking was first detected. Source: builtwith.com

We are starting to see a strong uptake of Mautic 6, with around 75% of Mautic instances that are updating and sending data back to Mautic running version 5 or 6.

July 2025 Open Startup Report versions in use
Version of Mautic used by date last updated. Source: Stats server

This isn’t surprising because we only support updates to Mautic 4 under the Extended Long Term Support program now. As we’ve seen in previous years, we expect the gradual reduction of Mautic 4 and 3 instances as businesses update to more recent versions.

We know that many larger organisations will wait for Mautic 7.3 LTS to be released before updating from Mautic 5.2 LTS, given the shortened bridging release of Mautic 6, so it’s likely that we’ll see a slower uptake as a result.

Community Health

July saw Mautic’s annual Community Sprint happening in Prague – an opportunity for our community to come together for a couple of days and work on specific tasks together while physically co-located.

We know that these sprints are a precious opportunity to make progress on initiatives and this year was no different.

One team were tasked with finalising the work to release Mautic 7.0 alpha, and the other team were focusing on improving product quality. They broke out into pairs and worked through a list of every action that a user might take in Mautic, logging any bugs that they encountered, areas for improvement, and things that were confusing as a user. Quite a few were fixed and merged during the sprint but we have a full backlog on our GitHub Project Board.

Some critical decisions were made during the sprint as a result of this close review, including:

  • Removing the two types of email selection when creating an email
  • Removing the two types of form selection when creating a form

You’ll see some of these changes coming over the next months – please consider helping us with reviewing and testing new features, bug fixes and enhancements: https://mau.tc/tester.

Conclusion

In my experience, months like July show how our community’s energy, transparent finances, and thoughtful product choices move us toward true digital independence. We shipped meaningful improvements through the Prague sprint, and saw steady growth in adoption and contributions. Where can you lend your strengths this month – reviewing, testing, mentoring, or sponsoring – to help us keep up this momentum? Take a look at https://mau.tc/contribute and help us move Mautic forward faster.

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Open Startup Report #28 – June 2025 https://mautic.org/blog/open-startup-report-28-june-2025 Thu, 17 Jul 2025 10:40:16 +0000 https://mautic.org/blog/ Key points
  • Financial Status: Income of $10,332.17 versus expenditure of $12,343.25, with corporate memberships providing the largest revenue stream at $8,587.17.
  • Active Contributors: Webmecanik, Leuchtfeuer Digital Marketing, and Acquia lead company activity, while Renato, Zdeno Kuzmany, and Anderson José Eccel top individual contributions.
  • Community Growth: 57 new members joined in June (⬆ 42.50%), though new contributor growth decreased slightly (⬇ 18.18%) with 9 new contributors.
  • Software Adoption: Over 105,000 websites have installed Mautic tracking all-time, with approximately 35-45k active instances and increased update activity following recent security releases.
  • Community Events: Successful participation at OW2Con in Paris and preparations underway for the upcoming Community Sprint in Prague, sponsored by Leuchtfeuer Digital Marketing.

Finances

Income

In June we’ve had several corporate memberships come through, including Acquia at Bronze tier, FireMultimedia and HEM Education Marketing Solutions as new Community Tier members and Friendly who have renewed as a Community Tier member.

We also had several contributors who are supporting our upcoming Community Sprint event in Prague, thanks to Leuchtfeuer Digital Marketing and to the 4 individuals who have chipped in some funds towards the cost of running the event.

Our monthly sponsors continue to hold fairly steady and we also had a one-time sponsor contributing back a percentage of their Mautic-based revenue – thank you!

DescriptionAmount
Corporate memberships$8,587.17
Monthly sponsors$1,055
Sprint sponsorships$660
One-time sponsors$30
Total$10,332.17

Expenditure

There has been a slight increase since April in the employment costs due to some changes with the UK tax, national insurance and pensions rates alongside a small increase in the cost to provide the employment service through remote.com which is passed on to us by Open Source Collective.

In May we had our Marketing and Sales Assistant start working for us, so this is represented in June’s accounting figures under contractors. The rest of the expenses are as expected.

DescriptionAmount
Employment$9,741.61
Host fees$1,033.21
Contractors$636.40
Infrastructure$370.07
Admin support$356.16
Payment provider fees$149.62
Travel$56.18
Total$12,343.25

Contributions

A big thank you to all the organisations who have contributed to Mautic in June!

These organisations are making Mautic and helping to grow our awesome community!

🔎 You can always take a look at the data for the last 90 days via this link: Mautic | 90 days report and you can now view this month’s report here: Mautic | Monthly Report for June 2025!

⬆ = Increase from last month
⬇ = Decrease from last month

Most active companies:

Top contributing companies:

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly! 

Organizations

Most active companies

Webmecanik 106 (⬆68.25%)
Leuchtfeuer Digital Marketing 65 (⬆ 20.37%)
Acquia 59 (⬇ 50%)
Dropsolid 58 (⬇ 69.15%)
Aivie 47 (⬆ 38.24%)
Friendly 41 (⬆ 20.59%)
Crafting.email 29
Moorwald | Sven Döring 27
Sales Snap 23
Meditationstudies 22 (⬇ 26.67%)

Top contributing companies

Acquia 34 (⬇ 22.73%)
Dropsolid 34 (⬆ 25.93%)
Aivie 30 (⬆ 172.73%)
Webmecanik 24 (⬇ 22.58%)
Leuchtfeuer Digital Marketing 16 (⬆ 23.08%)
Comarch 7 (⬇ 50%)
Friendly 2
UpScale 2 (⬇ 89.47%)
Æsir 1 (⬇ 88.89%)
Moorwald | Sven Döring 1

A big thank you also to all the individuals who are helping us build this awesome community! 🫶🏻 🙌🏻

Individuals

Most active contributors

Renato 78
Zdeno Kuzmany 76
Anderson José Eccel 50
Ekke Guembel 48
Joey Keller 41
John Linhart 40
Rahul Shinde 40
Ayu Adiati 39
Norman Pracht 30
Ricardo Freire 29

Top contributors

Anderson José Eccel 33
Rahul Shinde 30
Zdeno Kuzmany 24
John Linhart 16
Renato 10
Levente 9
Ayu Adiati 7
Saurabh Gupta 7
Patryk Gruszka 6
Rahul Dhande 5

Welcome to our new contributors this month 💖

hromartins
naoya-kawakatsu
deepvyas
henri9813
emrl
krishna
Mariusz Andrzejewski (Sayco)
Eshani
EnableServices

Top supporters

Rahul Shinde 3
Joey Keller 2
Ekke Guembel 2
savrat 1
hromartins 1
emrl 1
Patryk Gruszka 1
henri9813 1
deepvyas 1
Ayu Adiati 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 9 new contributors 🚀 (⬇ 18.18%) and 57 new members joining the community! 💖 (⬆ 42.50%).

Usage of Mautic

We’ve had a slight drop off in trial signups this month which, interestingly, also happened in June last year. We’re not overly worried about this as we continue to see a strong level of interest in Mautic and adoption is continuing to grow.

43ac6c8e426774ad844ec2ac2c933d5c MD5
Number of trial signups by month. Source: Mautic instance

This month we also topped out at over 105,000 website in all time that have installed Mautic tracking, with just under 24,000 active sites currently using the tracking.

9653ad5e7c5e9474a9715e8b2c640cd8 MD5
Number of domains with Mautic tracking enabled – red shows all domains, blue shows those still active – by the quarter when tracking was first detected. Source: builtwith.com

We can use this as a rough approximate for the number of active instances with the caveat that not all Mautic instances will use the website tracking code, and one instance might put the tracking code on multiple domains. This also relies on the builtwith crawler bot being able to access the domain without encountering any errors, which can sometimes lead to instances being reported as offline erroneously.

We are seeing a lot more instances updating this quarter, which is no surprise given the security releases last month.

8331a74a98e9e2f33fab59b2cf7a9e9e MD5

This chart will not show updates from SaaS instances which often pull updates from an internal source, and also from instances that choose not to send the data back to our updates server when they do check for updates.

Our conservative estimates put the number of active instances somewhere around 35-45k.

In terms of the version used, we are seeing accelerating adoption of Mautic 6 and a slow reduction in users who are on Mautic 5, which we expect will start to shift more significantly once the Long Term Support version of Mautic 7 is released.

image
Version of Mautic used by date last updated. Source: Stats server

Community Health

June has been a busy month for the community, with the release of Mautic 5.2.7 – Taygeta Edition with 17 bug fixes and two new contributors, and 6.0.3 – Bellatrix Edition with 12 new bug fixes and one new contributor.

A big thank you to our testers, reviewers and release leaders for all the work that goes into these releases!

I was also fortunate to attend OW2Con in Paris and ran a short workshop in the NGI Innovators meetup on engaging your end users in an open source project’s product development and contribution workflows, which was well received. It was also delightful to meet up with the Project Lead from Apache Unomi and the team from Dropsolid who were representing Mautic, Apache Unomi and Drupal at the event as a Sponsor, showing in practical terms the power of the open source marketing technology stack.

Planning is full-steam ahead for next month’s Community Sprint in Prague which I’m super excited to attend – sprints are a great way to get to know the community and ‘get stuff done’ while we’re all sitting around a table together. A big thank you to our member Leuchtfeuer Digital Marketing for sponsoring the sprint, I hope to see some of you there!

Conclusion

June 2025 has been a month of steady progress for the Mautic project despite some financial challenges. While our expenditures exceeded income this month, we’ve seen encouraging growth in community engagement with a significant increase in new members joining. Corporate support remains strong with new and renewed memberships, and our contributor base continues to expand with nine new contributors this month. The Mautic software itself maintains impressive adoption rates with approximately 35-45k active instances worldwide. As we look forward to the Community Sprint in Prague, we remain focused on growing collaboration and innovation within our vibrant open source community.

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Open Startup Report #27 – May 2025 https://mautic.org/blog/open-startup-report-27-may-2025 Thu, 17 Jul 2025 09:56:30 +0000 https://mautic.org/blog/ Key points
  1. Financial growth: Introduction of new corporate members and stable income from monthly sponsors contributed significantly to this month’s revenue, alongside commissions from the Mautic Trials.
  2. Operational investments: Investments in essential services like HeyOrca for social media management and Screaming Frog for SEO enable us to take a strategic approach to enhance marketing and operational capabilities.
  3. Community and product development: Release of multiple Mautic versions, including security updates, highlights the ongoing efforts to enhance product robustness and user security.
  4. Membership and engagement: The community saw an increase in active participation, with new members joining and existing members continuing to contribute significantly.
  5. Infrastructure and support: Continued focus on improving infrastructure and community support systems, such as the onboarding of new team members and support for professional development in marketing.

Finances

Income

May has seen us signing up two new corporate members – a big welcome to Dog Byte Marketing and Data Innovation!

We continue to have a relatively stable income from monthly sponsors, and this month we saw a $480 revenue commission coming from users of the Mautic Trials who pay to use the managed hosting service.

The refund of host fee relates to an accidental duplication of transactions mentioned in last month’s report which was refunded.

DescriptionAmount
Corporate memberships$2,295
Monthly sponsors$1,190.48
Revenue from trials$480
Refund of host fee$6.62
Total$4,172.10

Expenditure

In May we had a higher than usual cost on our infrastructure line item because we’ve renewed our HeyOrca subscription which we use for managing our social media, in alignment with this proposal which was accepted by the Council, at a cost of $983.40 which includes a non-profit discount.

We’ve also had several domain renewals happening this month at a cost of $78.64, and we’ve purchased a license to use Screaming Frog at a cost of $207.20 to monitor and address issues with Mautic’s SEO which Barsha (our new Marketing and Sales Assistant) will be leading on.

The Council agreed to enlisting some part time assistance to help me with administrative tasks, and Ioana Milea started working 1-2 hours a day last month through Upwork with great success, which is reflected in this month’s expenditure. Going forward this will be paid on a monthly basis, through Upwork.

With Barsha starting working for Mautic we’ve supported her to become an associate member of the Chartered Institute of Marketing which enables her to access a wide range of marketing support and mentoring, which is listed under team development.

There’s been some points of clarification raised in May’s employment expense which is why it’s not represented here in the May expenditure, it’ll land next month once the queries are addressed.

DescriptionAmount
Infrastructure$1621.71
Admin support (Apr/May)$738.22
Host fees$376.55
Team development$229.08
Payment provider fees$81.21
Refund$66.18
Travel$33.68
Swag postage$21.45
Total$3,168.08

Contributions

A big thank you to all the organisations who have contributed to Mautic in May!

These organisations are making Mautic and helping to grow our awesome community.!

🔎 You can always take a look at the data for the last 90 days via this link: Mautic | 90 Days Report and you can now view this month’s report here: Mautic | Monthly Report for May 2025

⬆ = Increase from last month
⬇ = Decrease from last month

Organizations

Most active companies

Dropsolid 188 (⬆ 79.05%)
Acquia 118 (⬇ 28.05%)
Webmecanik 63 (⬆  5%)
Leuchtfeuer Digital Marketing 54 (⬇ 40%)
UpScale 53 (⬇ 51.82%)
Æsir 40
Aivie 34
Friendly 34
Meditationstudies 30 (⬆ 46.43%)
Druid 18

Top contributing companies

Acquia 44 (⬇ 38.89%)
Webmecanik 31 (⬆ 181.82%)
Dropsolid 27 (⬇ 6.90%)
UpScale 19 (⬇26.92%)
Comarch 14 (⬆ 40%)
Leuchtfeuer Digital Marketing 13 (⬆ 8.33%)
Aivie 11
Dog Byte Marketing 9
Æsir 9
Meditationstudies 4

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly! 

Individuals

A big thank you also to all the individuals who are helping us build this awesome community! 🫶🏻 🙌🏻

Most active contributors

Renato 249
Nick Vanpraet 149
John Linhart 100
Martin Vooremäe 53
Zdeno Kuzmany 51
Matt O’Keefe 40
Anderson José Eccel 35
Ekke Guembel 33
Joey Keller 33
Dominic Mayers 30

Top contributors

Zdeno Kuzmany 30
John Linhart 28
Martin Vooremäe 19
Renato 18
Levente 17
Patryk Gruszka 13
Nick Vanpraet 12
Aarohi Prasad 11
Rahul Shinde 10
Matt O’Keefe 9

Welcome to our new contributors this month 💖

Cindym.
naoya-kawakatsu
Miede okiy
Barsha Devi
Grace Chibueze
Maxi Tromer
Marko Korhonen
Ilkka Oksanen
Dom Jag May

Top supporters

Carlo 2
pstevens 1
Dom Jag 1
Adrian Schimpf 1
stemautic88 1
John Linhart 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 9 new contributors 🚀(⬇ 30.77%) and 40 new members joining the community! 💖 (⬇ 13.04%).

Usage of Mautic

8571b443c7dab994ae8c636a6e6cd419 MD5
All trial signups. Source: Mautic instance

We’re continuing to see adoption growing in the Mautic Trials although it’s levelled off slightly this month. As you’ll see from the income section, we’ve received some commissions this month from people who use the trial and then decide to pay for the managed hosting provided by Dropsolid. We hope this to grow over time into a regularly recurring revenue stream.

edd199ccbb514e9f82e47b3dba8fa298 MD5
Number of websites currently using Mautic tracking by the date the tracking was first detected. Source: builtwith.com


We’re continuing to see a growth in the number of sites which are adding Mautic tracking to their websites with nearly 27,000 sites currently being reported according to builtwith.com. While not every user of Mautic will deploy the web tracking, and the tracking script from one instance can be deployed to many domains, we use this as one metric among many to roughly approximate the number of active instances.

Community Health

During the month of May we’ve released Mautic 6.0.1 – Alnilam Edition with 8 new fixes and three new contributors; Mautic 5.2.6 – Atlas Edition which was a security release including seven fixes for security issues alongside five bug fixes, with one new contributor; and Mautic 6.0.2 – Alnitak Edition which was a security release including five security fixes plus the rolled-up fixes from 5.2.6, and one bug fix.

A big thank you to our security team who put an immense amount of hours into keeping Mautic secure! As a reminder, we issue security releases for Mautic in the second month of the quarter, so the next security release will be in August.

This month we topped out at over 9,000 members actively participating in our community which is wonderful to see, and we’re continuing to grow.

a25d0b69dab590646b2c2c8a9bda40ad MD5
Number of people who have been active within the Mautic official channels (cumulative). Source: Savannah CRM

We’re also continuing to see strong, sustained contributions across our channels which is the life-blood of Mautic’s growth as an open source product.

47e88e7385430fc8078e022ce95bdee6 MD5
Number of contributions to Mautic resources over time. Source: Savannah CRM

Conclusion

May 2025 has been another progressive month for Mautic, with robust financial performance and dynamic community engagement. With the addition of new corporate members and stable monthly sponsorships, the financial outlook appears promising.

The community’s health is reflected in the release of several updates to the Mautic platform, addressing both security and functionality, which continues to attract new members and contributors, further solidifying Mautic’s position in the market.

We’re continuing to grow and I’m excited for a strong rest of the year ahead!

]]>
Open Startup Report #26 – April 2025 https://mautic.org/blog/open-startup-report-26-april-2025 Sat, 24 May 2025 10:49:00 +0000 https://mautic.org/blog/ Key points

1. Financial growth: Substantial income from Mautic Trials and membership renewals contributed to a healthier financial status, despite being slightly adrift from the budget goals.

2. Community engagement: Renewed support from the Drupal Association and the integration of new corporate memberships showcase the community’s expanding influence and commitment.

3. Product development: Continued enhancements with the release of Mautic 5.2.5 and updates to the community portal, improving user experience and system functionality.

4. New working groups: Onboarding of new maintainers for Docker and WordPress plugins, addressing long-standing maintenance gaps and planning for future upgrades.

5. Global contributions and participation: Notable contributions from organizations and individuals, with an increase in active contributors and community members, driving forward Mautic’s mission and outreach.

Finances

Overall the finances have been much healthier this month, with membership renewals and a large income from the Mautic Trials helping to boost our income. While we’re managing to keep our expenditure lower than budgeted, we’re still around $24k adrift from where we need to be financially.

Income

This month saw us receiving a substantial commission from a large conversion on the Mautic Trials, which results in a 40% revenue share coming back to Mautic. Thank you again to our provider, Dropsolid, for supporting the Mautic Trials infrastructure.

We had a renewal this year from our friends at the Drupal Association – thank you for your ongoing support! – and also a new Community Tier membership was sold – the first corporate membership processed through our new Stripe website integration! – so it won’t land into our account until next month.

We also noticed a duplicate payout from Open Source Collective from our Stripe account due to some internal glitches at their end with operating this new system, which is represented below as income but has been refunded already.

DescriptionAmount
Trials revenue$6,619.50
Corporate members$5,000*
Monthly sponsors$1,105
Individual members$232.26**
One-time sponsors$80
Total$13,036.76

* We sold a Community Tier membership this month too (🎉), but it won’t be transferred into our account until May as it was processed via Stripe, so it’s not represented here and will be reported next month.

** This includes an accidentally duplicated payout from Open Collective’s Stripe account of $66.18 which has been refunded in May.

Expenditure

This month saw us renewing our virtual office, which enables us to have a physical location from which to send and receive postal mail. Other expenditure is in line with expectations.

DescriptionAmount
Employment$8,492.30
Host fees$1,302.69
Payment processor fees$528.24
Administration$306.68
Infrastructure$367.27
Total$10,997.18

Contributions

A big thank you to all the organisations who have contributed to Mautic in April!

These organisations are making Mautic and helping to grow our awesome community.!

🔎 You can always take a look at the data for the last 90 days via this link: Mautic | 90 Day Report and you can now view this month’s report here: Mautic | Monthly Report for April 2025!

⬆ = Increase from last month
⬇ = Decrease from last month

Organizations

Most active companies

Acquia 164 (⬇ 34.14%)

UpScale 110 (⬆ 32.53%)

Dropsolid 105 (⬆ 20.69%)

Leuchtfeuer Digital Marketing 90 (⬆ 12.50%)

Ionutojica 66

Webmecanik 60 (⬇ 25.93%)

Meditationstudies 56

Surge Media 32 (⬆ 113.33%)

Comarch 29

Crafting.email 29 (⬇ 30.95%)

Top contributing companies

Acquia 72 (⬇ 25%)

Dropsolid 29 (⬇ 35.56%)

UpScale 26 (⬇ 3.70%)

Leuchtfeuer Digital Marketing 12 (⬆ 20%)

Aivie 11 (⬆ 37.50%)

Webmecanik 11 (⬇ 62.07%)

Comarch 10 (⬆ 100%)

Other Media 5

Meditationstudies 4

Æsir 3

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly!

Individuals

A big thank you also to all the individuals who are helping us build this awesome community🫶🏻 🙌🏻

Most active contributors

Renato Castro 257

John Linhart 131

Martin Vooremäe 110

Ionuţ Ojică 66

Anderson José Eccel 57

Dominic Mayers 56

Lenon Leite 46

Michael Wolman 32

Ricardo Freire 29

Rahul Shinde 28

Top contributors

John Linhart 45

Martin Vooremäe 26

Anderson José Eccel 23

Nilesh Lohar 20

Ruth Cheesley 12

Rahul Shinde 11

Zdeno Kuzmany 9

Ayu Adiati 7

Artem Lopata 7

Renato 6

Patryk Gruszka 6

Welcome to our new contributors this month 💖

Pedro Gomes

ElPollero

PedroLoureiro1

Krishu0765

The ERIN

Gagandeep Singh

Renato

Iuri Jorbenadze

NARITA

henmohr

Matt O’Keefe

Top supporters

Oluwatobi Owolabi 1

Alexander Nitsche 1

Miami City Man 1

Ricardo Freire 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 11 new contributors 🚀 (⬇ 13.33%) and 46 new members joining the community !💖 (⬇ 46.51%)

Usage of Mautic

We’re continuing to see strong growth in Mautic instances being updated since the beginning of the year, driven in part by the release of 5.2 as the Long Term Stable release.

A chart showing the number of Mautic instances by date last updated. There's an increase around 2020 Q1 then a drop, but the drop is reversed from 2023 Q4 onwards where it's rising to a peak in Q1 2025.
Source: Mautic updates server

Trial signups are also continuing to perform well, with a higher number of signups and larger sized use cases being recorded since the new website was launched. This benefits Mautic because we receive a 40% commission on the trials that convert into using our managed hosting service, helping Mautic to continue to grow and thrive.

trials april 2025
Source: Mautic trials signups

Packagist installations with Composer are now seeing an uptick in installations of Mautic 6.0 along with continued installations of Mautic 5.2. There are still small numbers of Mautic 4 installations happening, probably with legacy systems which aren’t yet updated.

The trend is very definitely on the increase, which is great to see with our drive to implement a Composer-by-default install approach.

composer core lib april 25

Community health

This month we’ve released Mautic 5.2.5 with 12 bug fixes, thanks to everyone who contributed to this release!

We’ve also had an update to our Community Portal which sees a much more accessible theme, and a nicer layout, as well as many bugs being fixed, the ability to set your own user timezone in your profile, and an improved anti-spam system. If you spot any problems please report them via our GitHub repository.

Our call for Docker and WordPress maintainers has been answered and I’m delighted to share that we’re in the process of onboarding new working groups for both. This is really important because both Docker and the WordPress plugin had been largely unmaintained for quite some time, so I’m really excited that they’re now going to be updated much more frequently with new features and improvements planned for both.

Check out the Docker roadmap here, and the WordPress plugin roadmap here. If you’d like to join either, please let us know via the Slack channel #docker or #wordpress-plugin.

Conclusion

April has been a promising month for Mautic, with significant financial improvements and deepening community involvement. Although there’s still a gap to be closed with the finances we’ve had a considerable boost from the Trials revenue and membership renewals which is great to see.

There have been some key improvements in areas like the Community Portal and with two new working groups spinning up for Docker and the WordPress Plugin, we’re seeing a much more proactive approach from contributors stepping up to get involved.

We still have a way to go but we’re making good progress and I’m excited to see how next month pans out!

]]>
Open Startup Report #25 – March 2025 https://mautic.org/blog/open-startup-report-25-march-2025 Mon, 05 May 2025 10:47:35 +0000 https://mautic.org/blog/ Key points
  • We’re working hard towards financial stability, you can help us by using Mautic’s hosted service (which gives 40% of the income back to the open source project), becoming an individual or corporate member of Mautic, or by purchasing Extended Long Term Support.
  • We’re continuing to see new contributors stepping up to support Mautic but there are many areas where we’re very short on contributors. Check out https://mau.tc/contribute for how you can get involved
  • Mautic usage is continuing to grow strongly, both from the uptake on the trials and also through installations and instances that call back to our updates server.
  • We’re now over 9,000 active people in our community, how awesome is that! 🎉

Finances

Income

March was a quiet month when it comes to memberships with only four new individual members, however we did receive a larger than usual transfer from GitHub Sponsors which we think is some backdated funds from previous months (we’ve checked with Open Collective and it was a genuine transfer).

We also received a refund on fees from a duplicated community tier membership which was on auto-renew for one of our members.

DescriptionAmount
Individual members$400
Monthly sponsors$1,885
Refunds$173.10
Total$2,458.10

Expenditure

This month we had several of our domain names renew which is why there’s slightly higher than normal expenditure on the infrastructure line item. As mentioned above, a duplicated membership had to be refunded which is why it’s showing here as a refund. Other expenses are as expected.

DescriptionAmount
Employment$8,717.53
Refund$1,200
Infrastructure$494.32
Host fees$178.50
Consultants$159.90
Payment processor fees$53.94
Total$10,925.26

Contributions

A big thank you to all the organisations who have contributed to Mautic in March!

These organisations are making Mautic and helping to grow our awesome community.!

🔎 You can always take a look at the data for the last 90 days via this link: Mautic | 90 day report and you can now view this month’s report here: Mautic | Monthly Report for March 2025!

⬆ = Increase from last month
⬇ = Decrease from last month

Organizations

Most active companies

Acquia 249 (⬆ 50.91%)

Dropsolid 87 (⬇ 60.81%)

UpScale 83 (⬆ 167.74%)

Webmecanik 81 (⬆ 131.43%)

Leuchtfeuer Digital Marketing 80 (⬆ 2.56%)

Aivie 46 (⬇ 39.47%)

Crafting.email 42 (⬆ 35.48%)

Twentyzen 35 (⬇ 25.53%)

Matic Zagmajster s.p. 16

Surge Media 15

Top contributing companies

Acquia 96 (⬆ 54.84%)

Dropsolid 45 (⬆ 73.08%)

Webmecanik 29 (⬆ 190%)

UpScale 27 (⬆ 28.57%)

Leuchtfeuer Digital Marketing 10 (⬆ 11.11%)

Aivie 8 (⬇ 11.11%)

Comarch 5 (⬇ 16.67%)

Axelerant 4

Friendly 1

Twentyzen 1

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly!

Individuals

A big thank you also to all the individuals who are helping us build this awesome community 🫶🏻 🙌🏻

Most active contributors

John Linhart 209

Martin Vooremäe 83

Anderson José Eccel 76

Zdeno Kuzmany 45

Rahul Shinde 43

Ricardo Freire 42

Dirk Spannaus 35

Ekke Guembel 28

Norman Pracht 25

Lenon Leite 23

Top contributors

John Linhart 63

Anderson José Eccel 40

Martin Vooremäe 27

Levente 18

Saurabh Gupta 15

Zdeno Kuzmany 13

Norman Pracht 12

Miroslav Fedeleš 9

Ima-Abasi E. Effiong 8

Rahul Shinde 7

Welcome to our new contributors this month 💖

Farzam Madani

ujale

Judy

Luiz

Jeroen Spitaels

ccamusso

Sonvir

Sara Matos

Kingsley Udoh

Dalton McGehee

Jun

georg_bnm

Chirag Moradiya

Guilherme Gomes

Top supporters

georg_bnm 1

Norman Pracht 1

ccamusso 1

Dirk Spannaus 1

John Linhart 1

Martin Vooremäe 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 14 new contributors :rocket: (⬆ 114.29%) and 86 new members joining the community! 💖 (⬆ 6.17%).

Usage of Mautic

We continue to see a strong trend based on the sites which are updating and pinging our updates server. In Q1 we had just over 15,000 Mautic instances checking in after being updated. This is the highest rate we’ve seen in all time.

A chart showing the number of Mautic instances by date last updated. There's an increase around 2020 Q1 then a drop, but the drop is reversed from 2023 Q4 onwards where it's rising to a peak in Q1 2025.

We’re also continuing to see a strong growth in signups for the official Mautic trial, with nearly 700 signups in March which is our highest yet.

A chart showing the number of signups by the month the trial was requested, with a steady growth over time through to March 2025 where it's at the highest rate of 692.

When it comes to installations we’re seeing a strong growth in Composer-based installs of Mautic 5, which is to be expected as it comes into Long Term Support (LTS) status.

A screenshot of stats from Packagist showing strong growth in Mautic's core-lib package being installed since November 2023. There's also a chart below showing different versions by number of installs, with 4 significantly dropping from mid-2024 and 5 taking a strong growth from mid-2024.

Community Health

This month has been a big month for releases, with the latest in our series of bug fixes for Mautic 5 – 5.2.4 – being released with 15 bugs fixed, in addition to 6.0.0 beta, Release Candidate and General Availability.

I’m delighted to welcome Martin Vooremäe to the team of volunteer release leaders – it’s great to see more people stepping up and helping to support Mautic’s release process. He’s carried out releases as assistant lead, and next month will be leading his first release.

I’ve also put out a call for maintainers for the Docker repository and the WordPress plugin – two important areas where we’ve not had active maintainers for several years that really need reviving. Please let me know if you’d be interested! We also have several teams who need people to step up and support various initiatives, from putting on our Mautic Conferences to writing the newsletter and helping improve our documentation. Check out https://mau.tc/contribute to see how you can get involved.

We’ve also now topped out at over 9,000 active members since back in 2014 when Mautic was founded, which is pretty awesome!

A chart showing membership growth over time excluding bots, topping out at over 9,000 active members. There's a steady growth since 2020.

Conclusion

We still have a lot of work to do when it comes to income generation, however we’re making good progress and managing to keep our outgoings lower than budgeted.

We continue to see a growth in adoption of Mautic both from trial users but also through installations, which shows the ongoing growth potential for Mautic.

Community members are continuing to step up and start contributing (but there’s always more to do, so please lend a hand!) and we’re retaining contributors as well, which has been exciting to see.

Onwards and upwards!

]]>
Open Startup Report #24 – February 2025 https://mautic.org/blog/open-startup-report-24-february-2025 Mon, 03 Mar 2025 15:58:46 +0000 https://mautic.org/blog/ Key points
  • While there’s a good stream of renewing memberships and income, this month saw less corporate memberships and ELTS sales than expected, so more focus is going on this area next month.
  • Contributions continue to grow steadily across the community
  • Trials are seeing the highest signups since they launched just under a year ago, helped by the new website.
  • The first Extended Long Term Support release was made this month for Mautic 4, including three security fixes, along with 5.2.4. 6.0.0-beta is delayed by some work being needed on the upgrade path between Symfony versions, and is expected to be released in March, with General Availability in April.

Finances

Income

This month saw Druid renewing their membership as a Community Tier member – thank you for your ongoing support!

We also have a relatively stable monthly sponsors income, two individual member renewals and also two contributions to our bounties fund which can be used by the Product Team to incentivise work on specific tasks which need addressing. The balance of this account is now $460.88 in total, so there’s quite a lot of capacity for issuing smaller bounties for code or documentation related tasks, should team leads decide to use it.

Income from corporate memberships is down on the expected income, which is something we’ll be working hard to address in the next months.

A large commission coming from the Mautic Trials is still pending while the invoice is paid, we’re expecting this to come through this quarter. We’re also negotiating some ELTS subscriptions which we expect to convert once our first security releases for ELTS are made.

DescriptionAmount
Corporate membership$1,200
Monthly sponsors$1,195
Individual membership$200
One-time bounty contributions$73
Total$2,668

Expenditure

This month has been quite a stead month for expenditures, and we’ve made a large saving by deciding to change our online virtual conference provider which will result in a substantial reduction in expenditure on infrastructure this year.

DescriptionAmount
Employment$8,821.58
Host fees$266.80
Infrastructure$190.72
Payment provider fees$118.72
Total$9,397.82

Contributions

A big thank you to all the organisations who have contributed to Mautic in February!

These organisations are making Mautic and helping to grow our awesome community!

🔎 You can always take a look at the data for the last 90 days via this link: Mautic | Last 90 Days Report and you can now view this month’s report here: Mautic | Monthly Report for February 2025!

⬆ = Increase from last month
⬇ = Decrease from last month

Organizations

Most active companies

Dropsolid 222 (⬇ 36.39%)

Acquia 165 (⬇ 18.72%)

Leuchtfeuer Digital Marketing 78 (⬇ 18.75%)

Aivie 76 (⬇ 26.21%)

Twentyzen 47

kobun.app 39

Webmecanik 35

Crafting.email 31 (⬇ 24.39%)

UpScale 31 (⬇ 3.13%)

Comarch 27

Top contributing companies

Acquia 62

Dropsolid 26 (⬆ 13.04%)

UpScale 21 (⬆ 16.67%)

Webmecanik 10 (⬇ 9.09%)

Aivie 9 (⬇ 35.71%)

Leuchtfeuer Digital Marketing 9 (⬇ 55%)

kobun.app 6

Comarch 6 (⬇ 25%)

Other Media 3 (⬆ 80%)

Surge Media 1

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly!

Individuals

A big thank you also to all the individuals who are helping us build this awesome community🫶🏻🙌🏻

Most active contributors

Nick Vanpraet 169

John Linhart 151

Rahul Shinde 76

Dirk Spannaus 47

Jaishree 39

Anderson José Eccel 37

Ekke Guembel 34

Ricardo Freire 31

Martin Vooremäe 31

Patryk Gruszka 27

Top contributors

John Linhart 47

Martin Vooremäe 21

Anderson José Eccel 17

Levente 9

Rahul Shinde 9

Avikarsha Saha 8

Patryk Gruszka 6

Jaishree 6

Artem Lopata 6

Hugo Prossaird 5

Welcome to our new contributors this month 💖

Avikarsha Saha

Rishith Reddy

Cestercian

Jaishree

Varshith Yadav

Vishnu Gurrapu

dominic.mayers

Top supporters

stemautic88 2

Michael Wolman 1

Ekke Guembel 1

dominic.mayers 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 7 new contributors :rocket: (⬇ 58.82%) and 81 new members joining the community! 💖 (⬆ 2.53%).

Usage of Mautic

This month we’re continuing to see strong growth in the number of active instances which are updating, with 11,603 this quarter already we’re on target to exceed the highest count for the past twelve months.

Screenshot of a line chart which shows a large peak in 2019 followed by a decline up until 2024 where it's been increasing since.
Source: Mautic updates server

We’re also seeing a gradual uptick in the number of folks checking out the upcoming major release, Mautic 6.0, and more updating from 4.x to 5.x now that Mautic 4 is no longer supported, down to 24% of users on 4.x.

346daf636a1a5e24339caa3e5124cd7d MD5
Source: Mautic updates server

We’re seeing record numbers of visitors to the Mautic website signing up for a trial, with 632 signups in the month of February alone.

988fa46feef769af89edc0063f8f3563 MD5
Source: Mautic trial signup form

The new website has much more prominent calls to action on pages to encourage people to get started with Mautic through a trial, which is likely behind this increase.

We now have more in depth analytics on the website when people consent to marketing cookies which means that we can get a better understanding of which elements are driving conversions and the general path of our visitors through the website – more on this in future updates.

Community Health

This month we’ve released 5.2.3 and our first Extended Long Term Support release, 4.4.14 – both of these are security releases. If you are still using Mautic 4 and want to ensure you’re protected against these vulnerabilities you really should be thinking about either updating to Mautic 5 or purchasing Extended Long Term Support if you need a bit more time before updating. Mautic 4 is now no longer supported, so bugs and security issues won’t be available any more.

I’d like to say a big thank you to the amazing contributors in our security team who work tirelessly behind the scenes to coordinate with the researchers who identify problems, resolving and testing the fixes, and then finally releasing them to our users.

In particular, big thanks to Nick Vanpraet who led his first release since joining the release team – it’s a big step up and we’re grateful for your efforts!

We’ve also seen teams holding regular onboarding calls for new contributors, so whether you’re interested in getting started with testing bug fixes and features, writing documentation, supporting our events or helping with our marketing there are many opportunities! Be sure to keep an eye on the Community Portal for upcoming calls, or join the team channels on Slack.

Conclusion

This month’s report highlights that while Mautic’s financial health is improving we still have a lot of work to do in growing a stable base, driven by consistent membership signups, renewals, ELTS sales and strategic cost reductions.

It’s great to see the ongoing efforts to onboard new contributors and the successful handling of security updates reflect a mature and responsive community, poised for sustained growth and innovation.

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Open Startup Report #23 – January 2025 https://mautic.org/blog/open-startup-report-23-january-2025 Thu, 06 Feb 2025 21:09:23 +0000 https://mautic.org/blog/ Key points
  • January kicked off well with a strong start for Mautic, achieving a total income of $59,869.20 and expenditure of $27,682.56.
  • We’ve released Mautic 6.0.0-alpha and 5.5.2 and seen an increase in the number of active instances and stable downloads per quarter.
  • The uptake of Mautic Trials continues to grow, averaging over 500 signups per month.
  • The launch of the new Mautic website is a huge step in Mautic’s growth as a product, allowing us to more clearly communicate Mautic’s features, and position it more effectively within the market.

Finances

Income

January has been a good month for income, with a Diamond tier renewal, a new Gold membership and a Community Tier renewal. Sponsorship remains stable, and we’ve had one new individual member.

DescriptionAmount
Corporate membership$58,940
Sponsorship$795
Individual membership$100
Affiliate payments (Mailfloss)$34.20
Total$59,869.20

Expenditure

This month we had invoices for December and January for employment as we missed the previous invoice due to vacations. As host fees are linked to income, they are higher this month on account of the higher income. We’ve also had the final invoice cleared for the Mautic Conference Europe which means we’ve paid all the remaining balances.

There were some travel costs relating to FOSDEM and State of Open Con this month, and some costs associated with sticker printing and business cards.

DescriptionAmount
Employment$17,948.56
Host fee$6.436.92
Events$1,796.06
Travel$605.37
Infrastructure$361.32
Payment processor fees$326.85
Marketing$207.48
Total$27,682.56

Contributions

A big thank you to all the organisations who have contributed to Mautic in January!

These organisations are making Mautic and helping to grow our awesome community.!

🔎 You can always take a look at the data for the last 90 days via this link: Mautic | 90 day report and you can now view this month’s report here: Mautic | Monthly Report for January 2025

⬆ = Increase from last month
⬇ = Decrease from last month

Organizations

Most active companies

Dropsolid 349 (⬆ 65.40%)

Acquia 203 (⬆ 3.57%)

Aivie 103 (⬆ 80.70%)

Leuchtfeuer Digital Marketing 96 (⬇ 15.79%)

Governikus 64

other.media 60

Friendly 48 (⬆ 26.32%)

Crafting.email 41

Hostnet 34

UpScale 32 (⬇ 64.04%)

Top contributing companies

Acquia 62 (⬆ 82.35%)

Dropsolid 23 (⬆ 91.67%)

Leuchtfeuer Digital Marketing 20 (⬇ 31.03%)

UpScale 18 (⬇ 35.71%)

other.media 15

Aivie 14

Webmecanik 11 (⬆ 10%)

Comarch 8 (⬆ 100%)

Merkur 2

Trianity Ltd. 2

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly!

A big thank you also to all the individuals who are helping us build this awesome community! 🫶🏻

Individuals

Most active contributors

Mike Van Hemelrijck 195

John Linhart 189

Anderson José Eccel 122

Rahul Shinde 102

Gustavo Balduino 102

Alexander Nitsche 64

Jason Woods 60

Achilles Poloynis 59

Joey Keller 47

David Jarvis 43

Top contributors

John Linhart 44

Martin Vooremäe 18

Anderson José Eccel 16

Jason Woods 15

Rahul Shinde 14

Artem Lopata 11

Patryk Gruszka 8

Rohit Pavaskar 8

Zdeno Kuzmany 8

Ekke Guembel 5

Welcome to our new contributors this month 💖

jwohlers

Frank Seidinger

jgordon

Tautvydas

Levente Bajusz

pablocard

Corey Worrell

stevenx

Alexander Nitsche

Mohammad Zare Moghadam

David Jarvis aka DJ

Precious Ihire

Susan Odii

Peace Sandy

adam.w

Top supporters

Oliver Geisen 2

jwohlers 2

pablocard 1

adam.w 1

Joey Keller 1

Mike Van Hemelrijck 1

Lenon Leite 1

Miami City Man 1

Ekke Guembel 1

jgordon 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 17 new contributors 🚀 (⬆88.89%) and 79 new members joining the community! 💖 (⬆ 21.54%).

Usage of Mautic

With the release of Mautic 6.0.0-alpha we’re now starting to see a small number of instances on this version, and a fairly stable percentage of Mautic 5 instances dominating the versions in use. We expect that this will be the case given that Mautic 5 is the Long Term Support release now, and we’re expecting to see some of the older versions starting to update over the coming months.

a graph of a number of different colored bars

In terms of the number of active instances, you can see that the trend in the number of sites sending telemetry to the updates server is going back up, and although we’re only a month into the quarter we’re on track to be continuing that growth path.

a graph with numbers and a line

Downloads over time continue to be fairly stable at around 4,000 per quarter – these are downloads via the mautic.org/download page.

a graph with red lines and numbers

Uptake of the Mautic Trials continues to grow strongly after an expected dip in December, we are averaging at over 500 signups per month which is great to see. We are also expecting a significant donation from a recently signed client who decided to continue their hosting, which should land next month subject to contracts being completed.

a graph with numbers and lines

In terms of the countries taking up trials, this largely reflects our web traffic and estimated usage distribution.

a colorful circle with lines

If we combine European countries we have around 18% of trial requests coming from the EU, closely followed by Brazil at 16% and India at 15%. The United States comes in at around 11% of all trial requests.

We do expect to see more coming from the EU and US in the coming months with the greater focus on data sovereignty and privacy due to legislative changes and geopolitical tensions

Community Health

This month saw a big project going live – our new website! It’s been worked on behind the scenes for the last six months and it was extremely exciting to see it finally out in the world.

I’m particularly excited that we’re finally able to position Mautic as a product and showcase its amazing features with the world. Members and partners also have much higher prominence on the new site, with a searchable database which highlights service providers in verticals and by the kinds of services offered.

We’re continuing to see growth in our contributors and active members and I’m looking forward to some exciting initiatives kicking off towards the end of this month with the Education Team – watch this space!

We also shared an update on the upcoming releases – with 6.0.0-alpha being released towards the end of the month and 5.2.2 as well, we’re now looking forward to finalising the required tasks for the 6.0.0-beta release, getting our first Extended Long Term Support release ready to launch next month, and also turning our eyes towards what’s going to be necessary for the upcoming Mautic 7 release. Read more about what to expect in the upcoming releases here.

Conclusion

We have certainly kicked the new year off in style, achieving strong growth in income and getting two new releases out into the world.

The launch of the new website is a significant milestone that positions Mautic as a product and showcases its amazing features to the world – I’m super excited to see this grow and thrive as part of the Marketing Team’s work on positioning Mautic within the market and growing our market share.

As we look forward to the upcoming releases and new initiatives from the Education Team, the community continues to expand, and the future looks bright. Let’s continue to build this awesome community together!

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Open Startup Report #22 – December 2024 https://mautic.org/blog/open-startup-report-22-december-2024 Thu, 16 Jan 2025 14:57:09 +0000 https://www.mautic.org/blog/ Key points
  1. Financial Summary: Mautic’s income this month was $16,428.32, with the majority coming from corporate members. The expenditure was lower at $5,663.35, primarily due to event costs and host fees.
  2. Contributions: Contributions from both organizations and individuals were strong this month, with Acquia, Dropsolid, and Leuchtfeuer Digital Marketing leading the organizations, and John Linhart, Anderson José Eccel, and Martin Vooremäe among the top individual contributors.
  3. Usage of Mautic: The adoption of the 5.x version of Mautic continues to increase, now accounting for 64% of updated instances. The number of Mautic instances updating in Q4 was the second-highest ever, indicating a positive growth trend.
  4. Community Health: Despite the typical drop in contributions during the holiday season, the overall growth in contributions remains strong. The upcoming Mautic 6 release is expected to spur a flurry of activity.

Finances

I mentioned in November at Mautic Conference Europe my concerns that we were going to be facing a deficit at the end of the year if we didn’t turn things around. While we have managed to bring in some more revenue since then and have a strong pipeline for the start of 2025, the year-end financial report will provide full details of the final outcomes which includes a deficit.

Income

This month saw Webmecanik upgrading their Silver membership to Gold, and also saw a lot of individual members renewing their membership. We received the income from Mautic Conference Europe ticket sales from Stripe, and also had one individual membership refund processed from someone who didn’t realise it recurred annually and wished to cancel. Monthly sponsorship remains stable.

DescriptionAmount
Corporate members$13,934
Individual membership$694.62
Event ticket sales$1,020
Monthly sponsorship$765
Refunds$14.70
Total$16,428.32

Expenditure

This month we missed approving the invoice from Open Collective due to vacations over December, so that will appear in next month’s expenditure. Several invoices relating to Mautic Conference Europe have been paid in December, and the other expenses are as expected.

DescriptionAmount
Events$3,450.07
Host fees$1,708.31
Infrastructure$362.32
Payment processor fees$132.81
Bounty issue payout$9.84
Total$5,663.35

Contributions

A big thank you to all the organisations who have contributed to Mautic in December!

These organisations are making Mautic and helping to grow our awesome community!

🔎 You can always take a look at the data for the last 90 days via this link: Mautic 90 day report and you can now view this month’s report here: Mautic | Monthly Report for December 2024!

⬆ = Increase from last month
⬇ = Decrease from last month

Organizations

Most active companies

Dropsolid 211 (⬇ 40.23%)

Acquia 196 (⬆ 100%)

Leuchtfeuer Digital Marketing 114 (⬆ 60.56%)

UpScale 89 (⬆ 196.67%)

Aivie 57 (⬆ 54.05%)

Webmecanik 44 (⬆ 37.50%)

Friendly 38 (⬇ 19.15%)

Druid 29 (⬇ 14.71%)

Twentyzen 27

Moorwald | Sven Döring 22 (⬆ 22.22%)

Top contributing companies

Acquia 34 (⬆ 17.24%)

Leuchtfeuer Digital Marketing 29 (⬆ 107.14%)

UpScale 28 (⬆ 211.11%)

Aivie 14 (⬆ 75%)

Dropsolid 12 (⬇ 61.29%)

Webmecanik 10 (⬇ 9.09%)

Druid 5 (⬆ 25%)

Comarch 4

Moorwald | Sven Döring 2

octree-gva 1

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly!

Individuals

A big thank you also to all the individuals who are helping us build this awesome community 🫶🏻🙌🏻

Most active contributors

John Linhart 196

Anderson José Eccel 123

Martin Vooremäe 89

Mike Van Hemelrijck 80

Rahul Shinde 55

Ekke Guembel 44

Artem Lopata 43

Joey Keller 35

jc 32

Laurie Lim 28

Top contributors

John Linhart 34

Martin Vooremäe 28

Rahul Shinde 14

Anderson José Eccel 11

Lamin Njie 11

Artem Lopata 9

Jonas Ludwig 7

Zdeno Kuzmany 6

Laurie Lim 5

Hugo Prossaird 3

Welcome to our new contributors this month 💖

jc

EfeAkhigbe

andyg5000

Oscar Rodeiro

Holbi

Caique Portela

Daniel Oladepo

Nestor Brito Medina

Top supporters

John Linhart 2

Sascha Foerster 1

Avinash Dalvi 1

taxi 1

jc 1

Ekke Guembel 1

Ricardo Freire 1

Oscar Rodeiro 1

marcus42 1

Sven Döring 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 8 new contributors :🚀 (⬇ 40%) and 65 new members joining the community! 💖 (⬇ 10.96%).

This month is also special because it marks the end of the calendar year, so we get our annual roundup report which you can find here. For comparison, 2023 is here, 2022 is here and 2001 is here. There’ll be more in my year-end roundup, but for now here’s some stats:

2024 year-end stats

  • 1,124 new members (⬆ 21% from 885 last year)
  • 175 new contributors (⬆ 50% from 117 last year)
  • 38,044 conversations (⬆ 38% from 27,529 last year)
  • 11,874 connections between members (⬆ 62% from 7,331 last year)
  • 3,198 contributions (⬆ 12% from 2,867 last year)
  • 84 new companies engaging in the community (⬆ 20% from 105 last year)
  • 228 events on the calendar (⬆ 240% from 67 last year)

A massive thank you to every individual and organisation who have given your time to Mautic this year, without you we would not be anywhere near the progress we’re making right now. You’re all my heroes! :mautibot:

Here’s the top ten’s for the year:

2024’s most active companies

Dropsolid 4585 (⬆ 180.60%)

Acquia 2950 (⬆ 52.30%)

Leuchtfeuer Digital Marketing 1379 (⬆ 28.52%)

Aivie 1030 (⬆ 78.20%)

Axelerant 765 (⬆ 313.51%)

Friendly 677 (⬇ 55.78%)

Webmecanik 674 (⬇ 29.79%)

Crafting.email 591

PreviousNext 494 (⬆ 353.21%)

Moorwald | Sven Döring 385 (⬇ 15.01%)

2024’s top contributing companies

Acquia 677 (⬆ 1.96%)

Dropsolid 560 (⬆ 137.29%)

Leuchtfeuer Digital Marketing 201 (⬆ 27.22%)

Aivie 163 (⬆ 61.39%)

Webmecanik 132 (⬇ 28.65%)

Comarch 95 (⬆ 15.85%)

Axelerant 76 (⬆ 850%)

UpScale 46

Friendly 31 (⬇ 61.25%)

Crafting.email 31 (⬆ 520%)

2024’s most active individuals

John Linhart 2717

Anderson José Eccel 2028

Avinash Dalvi 1591

Mike Van Hemelrijck 1113

Rahul Shinde 929

Joey Keller 658

Ekke Guembel 612

Mattias Michaux 609

Ricardo Freire 591

Surabhi Gokte 573

2024’s top contributing individuals

John Linhart 541

Anderson José Eccel 323

Rahul Shinde 161

Zdeno Kuzmany 109

Mattias Michaux 73

Patryk Gruszka 66

Simran Sethi 60

Saurabh Gupta 53

Rembrand 49

Ekke Guembel 47

Here’s the top contribution sources:

Pull Request 1283

GitHub Pull Request Review 829

Jira Issue Completed 301

Slack – Support 247

Community Portal Calendar 252

Forums Support 128

Blog Post 52

Slack – Feedback 47

Other event 41

KB Article 11

MautiCast 6

Reddit 1

What a year! 🥳

Usage of Mautic

We are continuing to see more Mautic instances shifting from earlier versions of Mautic as the 5.x series becomes more stable, with 64% of Mautic instances updating this quarter now being on some version in the 5.x series.

Update server stats Google Sheets 01 14 2025 05 27 PM 1

In Q4 we saw the second highest number of Mautic instances updating in all time – second only to Q2 2020. This shows a return to the higher numbers we saw back then after something of a lull in 2022-2023. This could be that more folks are getting around to updating their older instances, or that we have more live instances which are being regularly updated. Either way, the trend is in a positive direction of growth.

instances updating by quarter

It’s important to remember that the data from the stats server will never be the complete picture – many organizations will block calls to external sites through their firewall, or turn off sending the stats information entirely – but we can use it as a rough yardstick approximation for the number of active sites.

When we look at websites which have Mautic tracking deployed – remembering that this, too, is not a direct correlation of the number of live Mautic instances, because tracking from one instance can be on many domains, and some users don’t use the web tracking at all – we can see that there continues to be a positive trend of new sites deploying Mautic tracking over time The red line shows all websites that have ever had Mautic tracking deployed by quarter first discovered, and the blue line only shows those which are still known to be active.

all sites mautic tracking

This metric should only be used as a very rough approximation as it is subject to significant variations over time – for example if lots of websites using the same tracking code are deployed or removed.

Community Health

December saw our typical drop in contributions as many folks are spending time with families during holidays. That being said, we’re still seeing a strong growth in contributions if we look back even a couple of years, which is great to see.

contributions to dec 24

As we come up to the Mautic 6 release we’re expecting to see a flurry of activity, because we won’t be making any further feature releases until 7.0 due to the 6.0 release being a shorter ‘bridging release’ to help us catch up with Symfony releases.

Conclusion

In December, Mautic saw a healthy financial income of $16,867.80, primarily from corporate members, in particular, Webmecanik upgrading their membership to Gold. The expenditure was lower at $5,663.35, largely due to event costs and host fees and a missed invoice for employment expenses. The financial report for the year-end will provide full details of the final outcomes.

Contributions from organizations and individuals were robust, with Acquia, Dropsolid, and Leuchtfeuer Digital Marketing leading the organizations, and John Linhart, Anderson José Eccel, and Martin Vooremäe among the top individual contributors. Despite the typical drop in contributions during the holiday season, the growth in contributions remains strong.

Mautic usage continues to grow, with the adoption of the latest 5.x version increasing. The number of instances updating in Q4 was the second-highest ever, indicating a positive growth trend. The Mautic community is looking forward to the flurry of activity expected with the upcoming Mautic 6 release. Despite the challenges of the holiday season, the community continues to grow and contribute to the development and success of Mautic. I’m excited for the coming year and grateful to everybody who has contributed to Mautic’s growth this year.

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